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Author Topic: How Crypto casino market themselves?  (Read 3132 times)
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April 08, 2024, 01:48:49 PM
 #301

~

The way gambling ads are everywhere now, it’s really hard to miss them, whether we’re scrolling online or just driving around town. It’s true, these ads don’t pick ages; they reach everyone, making it super important for us as parents to step up. We’ve got to chat with our kids about gambling, especially since the ads aren’t slowing down and technology is only making it easier to stumble upon them.

And yeah, with all the new tech and crypto casinos popping up, they’re catching more attention than the traditional spots. It’s a lot, and while casinos are just doing their thing within the rules, it really does feel like everyone needs to pitch in to make sure gambling is kept responsible, especially for the younger eyes.

Gambling advertisements are like mushrooms that are scattered everywhere. Meanwhile, today's life cannot be separated from the internet and social media where there are lots of gambling advertisements. We cannot limit the presence of these advertisements, because we are nobody. So what we can do is limit ourselves so that we are not easily influenced by advertisements like that, because what is circulating on social media is not only advertisements for legal casinos, but there are also many illegal casinos that try to promote their gambling sites there. And of course this could be dangerous for our children, especially at an early age and not yet mature in thinking, this is a worry for us as parents about how we can protect our children from irresponsible gambling activities. as well as other negative impacts. Providing a simple explanation and understanding to our children about the negative impacts of gambling is the first step in efforts to protect our children.

The emergence of new technology and crypto casinos has seen them gain more interest than conventional gambling venues. The availability of these options, as well as innovations, inevitably require attention to ensure that gambling activities are carried out responsibly, while taking into account the potential impact on minors. Therefore, all stakeholders, including gambling company operators and governments, need to be involved in the process to ensure a responsible gambling industry.
You got the gist rightly, but I often look past the advertisement disturbance per se, unless the advert is such that is affecting my viewing of an important video or a webpage. If they are such that are sensibly placed, there is no issue on that at all. After all, the companies involved are trying to get themselves known and must have paid the website or platform I was accessing, which I believe is running well to also deliver the good service I was benefiting from due to the money received for the adverts. This is a win-win for everyone even if I do not get the monetary benefits, only that they should not let it be placed idiotically.

Also with adverts, one can still get the fastest gist of events, which makes it very good to welcome advertisements. But due to the recent development where adverts can be shown anyhow, one should be careful about what they view/watch in the presence of children. A good popup blocker can go a long way in this to avoid the sudden ones that are very disturbing. But for the ones on the TV, it is difficult to avoid that in the presence of the children, which is unpalatable. Technology has brought about the good and bad side, nevertheless, when we are sensitive and cautious enough, we can get the good benefits from it and avoid the bad side even as we educate our children on some things which we know they might be privy to in our absence.

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April 08, 2024, 02:03:05 PM
 #302

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

In my opinion, crypto casinos are not operated by targeting people of any particular country or age. It is almost open to everyone but in some cases preferred over 18s, depending on the casino establishment. However, most casinos do not target a specific country, because they know that to operate a casino, they have to operate globally, otherwise the organization may face losses.
I am certain that they have their own targeting groups for smart ads, as it would just cost more not to do filter them via algorithms. They can easily form target audience just by looking at existing users and their interests and activity on the net. Then they can pick most profitable / loyal users and cross check their interests, history and activity, and just target to similar users.

Picking a demograph that is highly susceptible has become easier, as there's so much data from people out there for sale and i am pretty sure they can form scarily accurate profile from me too.
And with right target group, sometimes all they to register is slightly aggressive advertisement feed.

And according to traffic stats i've been reading lately, referral links have been pretty good way to get new people in, and it's a kind of guerrilla marketing as well, as those people are getting percentages from the income so they have an incentive to advertise, which will cost less to casinos then huge public banners in the sport arena.

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April 08, 2024, 02:24:01 PM
 #303

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

In my opinion, crypto casinos are not operated by targeting people of any particular country or age. It is almost open to everyone but in some cases preferred over 18s, depending on the casino establishment. However, most casinos do not target a specific country, because they know that to operate a casino, they have to operate globally, otherwise the organization may face losses.
Crypto is something to be used with complete privacy, so cryptocasinos can be used by anyone, anywhere and by any age.  However, as different casino sites use different types of licenses and have different site rules, some may have age restrictions, but it's hard to say how many people adhere to these age restrictions. Although 18 years is considered an adult age, young people below this age are also constantly gambling.  So I don't see any age limitation in gambling or the proper steps to that limitation



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April 08, 2024, 02:47:02 PM
 #304

I think that the target audience of crypto casinos is middle-aged people with a stable income. Of course, young people who have recently reached adulthood can also play in casinos, but I think this is rather an exception. Young people do not have much income to spend in crypto casinos. Young people have no savings to spend. At the same time, older people are not exactly the target audience suitable for crypto casinos. Older people are conservative. They are unlikely to spend money on all sorts of stupid things. As a rule, older people are also less emotional.
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April 08, 2024, 05:58:48 PM
 #305

I think that the target audience of crypto casinos is middle-aged people with a stable income. Of course, young people who have recently reached adulthood can also play in casinos, but I think this is rather an exception. Young people do not have much income to spend in crypto casinos. Young people have no savings to spend. At the same time, older people are not exactly the target audience suitable for crypto casinos. Older people are conservative. They are unlikely to spend money on all sorts of stupid things. As a rule, older people are also less emotional.

In my opinion, we can't conclude about the actual target audience of these crypto casinos. But more than likely, as long as they are capable to access the site and they have funds to finance their games, why not? There's quite some restrictions for some licensed sites like the player should be 18 yrs old and above, which is understandable. But other than that, so long you can handle your games, you have the money play and your country is not restricted on their site, you can gamble on their site. Because for those casinos with no age restrictions, I am guessing, they are allowing players from all ages as they can't check their age if the players are not submitting their credentials.

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April 08, 2024, 08:19:38 PM
 #306

I think that the target audience of crypto casinos is middle-aged people with a stable income. Of course, young people who have recently reached adulthood can also play in casinos, but I think this is rather an exception. Young people do not have much income to spend in crypto casinos. Young people have no savings to spend. At the same time, older people are not exactly the target audience suitable for crypto casinos. Older people are conservative. They are unlikely to spend money on all sorts of stupid things. As a rule, older people are also less emotional.

In my opinion, we can't conclude about the actual target audience of these crypto casinos. But more than likely, as long as they are capable to access the site and they have funds to finance their games, why not? There's quite some restrictions for some licensed sites like the player should be 18 yrs old and above, which is understandable. But other than that, so long you can handle your games, you have the money play and your country is not restricted on their site, you can gamble on their site. Because for those casinos with no age restrictions, I am guessing, they are allowing players from all ages as they can't check their age if the players are not submitting their credentials.

Most casinos would like to recruit the big spenders that is for sure. People with average and stable incomes are fine as well, but it is not the best in terms of capturing the share of earnings that casinos want. This is not that different from real life casinos, that will offer innumerable perks to those big expenders that are treated and targeted much closely.

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April 09, 2024, 07:32:06 AM
 #307

I think that the target audience of crypto casinos is middle-aged people with a stable income. Of course, young people who have recently reached adulthood can also play in casinos, but I think this is rather an exception. Young people do not have much income to spend in crypto casinos. Young people have no savings to spend. At the same time, older people are not exactly the target audience suitable for crypto casinos. Older people are conservative. They are unlikely to spend money on all sorts of stupid things. As a rule, older people are also less emotional.

In my opinion, we can't conclude about the actual target audience of these crypto casinos. But more than likely, as long as they are capable to access the site and they have funds to finance their games, why not? There's quite some restrictions for some licensed sites like the player should be 18 yrs old and above, which is understandable. But other than that, so long you can handle your games, you have the money play and your country is not restricted on their site, you can gamble on their site. Because for those casinos with no age restrictions, I am guessing, they are allowing players from all ages as they can't check their age if the players are not submitting their credentials.

Most casinos would like to recruit the big spenders that is for sure. People with average and stable incomes are fine as well, but it is not the best in terms of capturing the share of earnings that casinos want. This is not that different from real life casinos, that will offer innumerable perks to those big expenders that are treated and targeted much closely.
I think that those casinos that are really successful in the long term, which is calculated at least several years, always carefully monitor the balance of income and expenses precisely so that the bulk of players would not be disappointed with the frequency of winnings compared to losses  .  It seems to me that this is generally the main factor in maintaining the stability of the clientele of such a casino.  Here, in no case should one cross the line of increasing the profitability of the casino to the detriment of the psychological mood of the players to constantly return to playing in this particular casino.

 As for the age of the players, I think that of course they are middle-aged people. 
And older people are definitely less emotional and, in addition, it is difficult for them to understand cryptocurrency payments, cryptocurrency exchange and other related issues.  That's why there are few of them in this business. 
But teenagers who use the accounts of older friends who are over 18 years old are probably part of the crypto-casino contingent, but they really need to get money somewhere.  In any case, they are inexperienced players and quickly lose everything.

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April 09, 2024, 09:43:40 AM
 #308

Most sites do know how to market themselves but the problem is that most of them have the same information on that regard, so they tend to come to the same conclusions and tend to market themselves in the same channels. This creates a congested space for competition and that in turn creates a very difficult choice between the best channels and the channels in which there are less competing adds.
Each casino should look for different ways to market its casino. If they use the same method as other casinos, it doesn't seem to work optimally. Each casino must have its own marketing strategy because casinos are also different.
with all the strategy in marketing have already in action then what do you think can be a new provided by other casino houses?
like what games in each casino that almost everyone have the same style to where and what they can give to the players.

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If each casino could have its own marketing methods, they would not be so fierce in competing for customers. They can find a place where the casino can market its business. These casinos can determine how they want to market their business.
casino are increasing each popularity not because of their marketing only but also about their legitimacy and their capacity to serve players.

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Otherwise, those casinos will experience stiff competition. They will find it difficult to develop their business because many casinos also use the same methods. They will compete with each other and scramble to get customers.
actually it is how much they can spend even they have the same marketing style but how much they can give in their promotions is what matters here.

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April 09, 2024, 04:23:43 PM
 #309

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?
I can't say for sure if they rely on age as an indicator of skillful play. Most likely, this will be the age limit, from 18 to 45 years. They are effective in their marketing tactics, using social media, online forums and affiliate marketing to reach potential users. Their approach is inclusive and aims to attract both experienced gamblers and newcomers interested in combining technology and entertainment.

Does the age limit actually works in real life with some of these gambling sites when they are just there busy going up and down in search of new customers to their platform, they cannot restrict someone who is above the age 50 from gambling likewise for the underaged, they will give the advantage that he has the money to use for gambling, just that they may only use their strictness on such when about to make withdrawal, so all these could as well be inclusive under their marketing strategies.
When we talk about online gambling platforms, especially cryptocurrency ones, a lot of platforms wouldn't ask you to complete KYC verification when you create an account and start gambling, some might not even ask you for it even when you make a withdrawal as long as they don't find anything suspicious or they feel you are not doing something right. So if that is the case, there is no question about age or anything, even if they ask you how old you are when creating the account, that wouldn't stop you from gambling and even an underaged can get in.

However, if a casino asks for KYC verification at any point, that can be a problem if the person behind the account is underaged because they won't be able to verify the account being underaged, they might ask someone else to get it done for them but that would be a different thing altogether.

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April 09, 2024, 06:28:37 PM
 #310

I think that the target audience of crypto casinos is middle-aged people with a stable income. Of course, young people who have recently reached adulthood can also play in casinos, but I think this is rather an exception. Young people do not have much income to spend in crypto casinos. Young people have no savings to spend. At the same time, older people are not exactly the target audience suitable for crypto casinos. Older people are conservative. They are unlikely to spend money on all sorts of stupid things. As a rule, older people are also less emotional.

It is very true that things can happen in different ways depending on the age of the people, those who are most likely to enter a casino are young people and those who are middle-aged, we cannot ignore those who are older because there are some who They like the casino very much and whatever they do so they can enter a casino, the different methods of advertising are many but we must be very clear that there is great polish, especially those casinos that are larger, that have a high reputation, generally those casinos are the ones that have the most resources to have great advertising, marketing and money available to spend on it.

I have seen many ways of advertising in casinos and the levels have dropped a little, there is almost no advertising on social networks, large companies prefer to pay adsense to advertise, and I don't like that because I don't believe in that.

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April 09, 2024, 09:19:23 PM
 #311

Don't you think this can be explained by the fact that the options available to companies in the gambling industry are very limited compared to other industries? All sectors have unlimited opportunities to launch advertising campaigns according to any marketing method, while it is not permitted to publish advertisements for gambling platforms on most channels. In my opinion, this will create crowding over the few available options and will certainly make it difficult to choose.

Advertising on BitcoinTalk, for example, is beneficial for any casino, given that the forum is a huge space for crypto users, while it is not permissible to promote gambling platforms on other forums larger than BitcoinTalk. According to my knowledge, gambling platforms are not allowed to advertise on television channels, cinema, or most social media platforms.
Although gambling advertisements have limited space to publish advertisements to the public, gamblers have a global community of gamblers to look for references to the best casino sites, so there is no big impact regarding restrictions on gambling platform advertisements because the number of new gamblers is increasing who joins online casinos, In fact, there are many gambling advertisements in football match leagues, fighters and other sporting events, the advantage of placing these advertisements is that they have promoted gambling advertisements globally to all gamblers around the world, so there is always another strategy to increase interaction by promoting gambling advertisements at every event sport.

As for advertising on stadium banners during tournaments, it is very effective for gambling sites based on fiat, which can reach the target segment more easily. As for crypto-based gambling sites, this is not yet allowed, with the exception of a few sites that support fiat money and crypto at the same time, and they were not able to do this until recently.
In general, the options available for both types are limited because if we count the number of companies in the gambling industry with the opportunities available in tournaments for advertising, we can notice an overcrowding in advertising in the most watched tournament matches, and not all companies are able to find an opportunity for them, in addition to the costs, which must be estimated in the billions.

I do not expect a major development in the field of advertising for gambling companies if the sector does not find new advertising channels.

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April 09, 2024, 09:42:11 PM
 #312

Marketing requires wisdom and strategy, we cannot go into making an advert without having our first target plan on how to execute such, we need time and strategy in making an effective crypto casino marketing plan, it is not some thing we can start with and have nothing to show in doing it, that is why we must have a target and also work on achieving those targets one after the other in stages, the intention for making themselves is to attract a global recognition to the use of the casino for gambling.



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April 11, 2024, 05:21:43 AM
 #313

I think that the target audience of crypto casinos is middle-aged people with a stable income. Of course, young people who have recently reached adulthood can also play in casinos, but I think this is rather an exception. Young people do not have much income to spend in crypto casinos. Young people have no savings to spend. At the same time, older people are not exactly the target audience suitable for crypto casinos. Older people are conservative. They are unlikely to spend money on all sorts of stupid things. As a rule, older people are also less emotional.
You are probably right, if casinos are running targeted ads they would try to lure in gamblers within an age group in which those gamblers should have financial stability because they can only get more revenue if their players are doing well financially, otherwise, they will play once or twice and then go away if they don't have any money to gamble with. So the primary aim of any gambling platform would be to get such gamblers.

However, I believe casinos wouldn't target a single or a specific age group because you never know, there might be more young gamblers out there than middle-aged and a casino might miss out on better opportunities if they don't target young gamblers with their campaigns and marketing strategies.

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April 11, 2024, 05:59:06 AM
 #314

Marketing requires wisdom and strategy, we cannot go into making an advert without having our first target plan on how to execute such, we need time and strategy in making an effective crypto casino marketing plan,
actually what needs more on capital and that is what we have to gather before considering opening a gambling business , that is the main thing here and next to what we have to believe will happen.


Quote
it is not some thing we can start with and have nothing to show in doing it, that is why we must have a target and also work on achieving those targets one after the other in stages, the intention for making themselves is to attract a global recognition to the use of the casino for gambling.
and of course we must have understanding and deep knowledge about system because gambling site is prone to hacking and other bad elements.

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April 11, 2024, 11:09:48 AM
 #315

Marketing requires wisdom and strategy, we cannot go into making an advert without having our first target plan on how to execute such, we need time and strategy in making an effective crypto casino marketing plan, it is not some thing we can start with and have nothing to show in doing it, that is why we must have a target and also work on achieving those targets one after the other in stages, the intention for making themselves is to attract a global recognition to the use of the casino for gambling.
actually if we have enough funds? We need not to have a problem about marketing because
money can bring much better result specially advertising here in bitcointalk and other similar platform
as such.
there are tons of Gambling sites that succeed in their business because of Bitcointalk forum
and social media platforms, i think this is what we need to focus if we wanted our business to grow
faster and bigger.

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April 11, 2024, 03:52:58 PM
 #316

Marketing requires wisdom and strategy, we cannot go into making an advert without having our first target plan on how to execute such, we need time and strategy in making an effective crypto casino marketing plan, it is not some thing we can start with and have nothing to show in doing it, that is why we must have a target and also work on achieving those targets one after the other in stages, the intention for making themselves is to attract a global recognition to the use of the casino for gambling.
actually if we have enough funds? We need not to have a problem about marketing because
money can bring much better result specially advertising here in bitcointalk and other similar platform
as such.
there are tons of Gambling sites that succeed in their business because of Bitcointalk forum
and social media platforms, i think this is what we need to focus if we wanted our business to grow
faster and bigger.

These are the example of some casino that they will do a lot of effort such us advertising their casino in order to sustain in their customers volume and once it will happen then they can earn a lot of money from their gambler's. So they will advertise Their casino in any form of social media such us face book, Twitter and more and also in some forum such us Bitcoin talk.  Cause they will know that there are many gamblers around the globe that once they will know about Their casino then they will try and try until they felt comfortable and good.

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April 11, 2024, 04:05:19 PM
 #317

If we are also casino operators, we will definitely look for some means on how we could get ourselves used to the way we can achieve the best result from how we offer our service to all our target audience, this is why we can see that most of the gambling platforms don't play or joke with the way they market or treat their gamblers, this is why you can see that they also make offers in various forms as promo to help share to the world about what they offer when users refer themselves.



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Rainbot
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April 11, 2024, 08:20:55 PM
 #318

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

Since crypto is anonymous and indiscriminate (at least that's what they like to tell people), you can't just pinpoint a particular population and expect the same results as you would've if you did the same marketing tactic outside the crypto sphere, for the sole fact that you don't even know the statistics of such population in the crypto industry. So what some crypto casinos do is to just cast their net in the water, and hope that they get the fishes that they want. For the most part it has been very effective since one thing about gamblers, they always come back one way or another, so that initial investment of creating a general casino advertisement hoping it lands to the right people's monitors for the most part works just well enough to keep the lights on and the people paid, can't say much about its efficiency however since it involves casting your net over a theoretically large area, this may cause them to dish out huge costs.

In any case, I believe they do the same thing anyway for brick and mortar casinos, to make sure that they don't isolate every other possible player they could have within their casinos, they make generalized ads that do not cater to any specific person or population.

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April 11, 2024, 10:25:14 PM
 #319

If we are also casino operators, we will definitely look for some means on how we could get ourselves used to the way we can achieve the best result from how we offer our service to all our target audience, this is why we can see that most of the gambling platforms don't play or joke with the way they market or treat their gamblers, this is why you can see that they also make offers in various forms as promo to help share to the world about what they offer when users refer themselves.

Crypto casino market through bonuses and signature campaign on the forum, many casinos on the forum are benefiting from the signature campaign that they are running. We have alot of cryptocurrency users on the  forum that they have to be gamblers and they only trust casinos that are on the forum. Some crypto casinos advertise on crypto related websites. I have seen some casino advertised on coin market cap and on blockchain explorer that are used to monitor transactions on the Blockchain. Anywhere that there are slots for advertising and they are cryptocurrency website, you will see a crypto casino advertisings there. Crypto casino are some of the companies that I have seen that spend a lot of money on advertisement and from how they continue to do it, they have to be making profits from the advertisement.

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April 12, 2024, 01:12:39 PM
 #320

Crypto casino market through bonuses and signature campaign on the forum, many casinos on the forum are benefiting from the signature campaign that they are running. We have alot of cryptocurrency users on the  forum that they have to be gamblers and they only trust casinos that are on the forum. Some crypto casinos advertise on crypto related websites. I have seen some casino advertised on coin market cap and on blockchain explorer that are used to monitor transactions on the Blockchain. Anywhere that there are slots for advertising and they are cryptocurrency website, you will see a crypto casino advertisings there. Crypto casino are some of the companies that I have seen that spend a lot of money on advertisement and from how they continue to do it, they have to be making profits from the advertisement.
If it wasn’t profitable, then crypto casinos probably wouldn’t do it. Now there is a bull market and I think the casino is also receiving a lot of attention from players who yesterday could have made a lot of money on some coin. During the bearish stage of the market, the attention of players to the casino decreases, but there are still those who always play, especially since the flow of new players is constantly coming. I myself started betting a little on sporting events on this site, which I have in my subscription, although I am not a keen gambler. I just do this for fun, because I love sporting events and games, especially football, hockey and eSports. For now, I am glad that our forum has authority among bookmakers, but if someone wants to try their luck, then do not forget to limit losses if they occur, this is the most important advice.

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