Reasons why ICOs fail

[Avenger907]

Most often-this is bad advertising. Many ico are unable to collect even a soft cap because of bad publicity.

I think advertising is not the main reason for the failure of ICO, there are projects that with the minimum advertising collected the necessary money, basically the problem is that most projects are repeated and simply not interesting to large investors.

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[Yury1]

There are many ICOs out there, but more than 50% of them fail.
From my analogy, could this be the reasons why ICOs fail?
1. Being too complicated:
If you want investors to favour your ICO, make sure they understand your coin offering. Be concise yet interesting, creative yet not too ‘techy’ and try to explain concepts from scratch. Of course, the detail you go into is likely to depend on your target audience.
2. No unique Use case and lack of creativity:
The reality is, ICOs are not straightforward and with new ideas and concepts arising daily, you need to get noticed and that means coming up with some unique Use case
So, before a developer even attempts to launch an ICO or enter the crypto world, ask yourself: "What will make investors choose this particular ICO over a competitor’s ICO?"
I believe the list continues.

I think, it is too early to sum up, because many projects continue to work and it is quite possible they can still present the finished product. At the same time, there are a lot of reasons for the failure and they are individual for each project.

[mangle]

there are a lot of reasons , we need to talk about each project separately . some projects can't raise the soft cap . other projects are experiencing legal problems

[Zontl]

In the majority of cases of ico fail for the reason number two. They have no creativity. Projects are just repeated each other, only names of developers and a few website of the project change. The idea and the road map usually repeat.

[riskarcher]

In the majority of cases of ico fail for the reason number two. They have no creativity. Projects are just repeated each other, only names of developers and a few website of the project change. The idea and the road map usually repeat.

and even some ICO working with the ICO rating agency to improve the quality of the products they have so that they look very good and in fact not at all it's just a camouflage to deceive us

[coinluisa]

There's so many reason why some ico fails to be successful in crypto. Some ico is lack of good idea about the project,they don't have unique project or we should say some of them don't have good product.

[dobladi]

Market situation I think is a huge factor which affects the outcome of a project. It can be observed at this moment where market downtrend is continuous which highly affects the market value of cryptos including the sale period because most of the tokens' price are falling below ico price which gives doubt to investors to invest. This instance would result to token sale failure because the project won't meet the minimum sale since investors are more likely to hesitate to invest at times like this.

[arakuns]

From the way i see it, there are so many factor s that may account for the failure of a project. In most cases, when the idea behind an ICO is just a mere duplicate of what has been done that is there is no unique feature in the project. Also when the motives of the team is not right, most of these teams are out there for self interest therefore, they do not have anything to offer and as such the project will fail. Also, the present market condition has motivated investors to contribute to new projects because the market has not been favourable to these new projects.

[christofyler]

I can't say the exact percentage of failed ICO but most icos fails. Some ICO don't reach their target, why some don't have strong plans the idea behind the project is not creative and innovative.

[sarul]

Most often-this is bad advertising. Many ico are unable to collect even a soft cap because of bad publicity.

I think advertising is not the main reason for the failure of ICO, there are projects that with the minimum advertising collected the necessary money, basically the problem is that most projects are repeated and simply not interesting to large investors.

So many projects are repeated with same based, even with different strategy. Investors would bored to see those project and expect something new, some thing that new with amazingly famous development team. not so much in present this, even though some use different platforms.

[h31s3nb3rg]

There are many ICOs out there, but more than 50% of them fail.
From my analogy, could this be the reasons why ICOs fail?
1. Being too complicated:
If you want investors to favour your ICO, make sure they understand your coin offering. Be concise yet interesting, creative yet not too ‘techy’ and try to explain concepts from scratch. Of course, the detail you go into is likely to depend on your target audience.
2. No unique Use case and lack of creativity:
The reality is, ICOs are not straightforward and with new ideas and concepts arising daily, you need to get noticed and that means coming up with some unique Use case
So, before a developer even attempts to launch an ICO or enter the crypto world, ask yourself: "What will make investors choose this particular ICO over a competitor’s ICO?"
I believe the list continues.

There is also a reason that most of the ico are fail because there are some ico that is totally scam so some investors didnt trust cryptocurrency anymore and if there are no investor the market will constantly fall. 

[Peri0n]

It's because people don't believe in projects. They don't carry anything. No technology, no idea, no thought. Everything is so banal that you do not want to invest money there.

[mikkev01]

The total satisfaction derived from the consumption of goods and services is a utility. Most of the ICO’s do not maximize their token utility. One needs to understand the role of tokens and should maximize its utility if they want to use them in business. One needs to understand that tokens can be multi-purpose tools which can bring in a lot of oomph to the business. If one fails to understand all this, it is obvious for an ICO to fail. Role, features, and purpose are the three tenets of token utility.

[oanhphong]

In my opinion, ICOS campaigns have failed due to several reasons: Bitcoin and ETH prices have fallen so that the Altcoins on the coinmarketcap market have reduced investor sentiment. Due to the scam phenomenon so much money is mobilized to escape the strategy. Due to his style of security and fast development investment strategies as well as marketing failure.

[Kawasakigp]

In my opinion, ICO is not just about your idea but also the marketing and branding. Investors will question your brand if they find your website unprofessional. This includes every element of websites like content, logo, visuals, fonts, ICO white paper, and selection of colors etc.

[olsyd]

I think the main reason why ICOs fail is a bad marketing. 90% of ICOs have terrible marketing campaigns in social networks, they are sharing not interesting information, terrible images, have not stable sharing frequency and so on. These companies don't want to hire professional marketers and trying to do marketing on their own and this is the huge mistake

[leonard852]

I think many projects that use ICOs to pursue funds and fraudulent funds in the eyes of ICOs are getting worse. This makes many investors less confident in ICOs, which are just short-term investments that cause ICOs to fail before reaching their ultimate goals.

[kz06]

There are bunches of reasons why the vast majority of the ICOs have a tendency to fizzled. One reason is that their group's experience is need and inadequate that made their venture feeble. Likewise the greater part of those ICOs are simply into cash so they only have a tendency to misled financial specialists so their task fizzled.

[ajiejot]

There are many scam ICO now. Those ICO is really trash, they are just good in the beginning, I already experienced scam ICO way back to 2017. There coin cost zero, I am really sad on that.

[Greenparkzhiv]

There are many ICOs out there, but more than 50% of them fail.
From my analogy, could this be the reasons why ICOs fail?
1. Being too complicated:
If you want investors to favour your ICO, make sure they understand your coin offering. Be concise yet interesting, creative yet not too ‘techy’ and try to explain concepts from scratch. Of course, the detail you go into is likely to depend on your target audience.
2. No unique Use case and lack of creativity:
The reality is, ICOs are not straightforward and with new ideas and concepts arising daily, you need to get noticed and that means coming up with some unique Use case
So, before a developer even attempts to launch an ICO or enter the crypto world, ask yourself: "What will make investors choose this particular ICO over a competitor’s ICO?"
I believe the list continues.

Many people create ICO, who do not know anything about the crypto currency. and begin to type a team of scam.