Why do ICO's make Airdrops?

[alrez]

They need to introduce their tokens, as with new products in the real world, coin also needs to be introduced to the public. Twitter and telegram become a place for ico to introduce their coins / tokens. And because it is still unfamiliar to the crowd, the organizers ico willingly spend large funds, so people will accept and get to know their coins / tokens.

[gordonsam32]

I think that it's a marketing strategy that aims to gain more public interest. They first would get all participants' emails and then later on send promotion new letters.

[AbyssLagiaz]

Projects that has a large capital has the most probability to do one of these to further market their project in different places or sites (since this is all done digitally). It isn't only about dragging investors in here but it is also primarily getting the curiosity of people even outside the cryptocurrency on what is this specific coin all about, why is it giving away free tokens to the public. This also shows that the team or devs are expecting their projects to light up or go boom in the market when its ICO became successful in funding.

[Buntel168]

many ico project doing bounty and airdrop for only gain popularity through social media, so that participant must help spread the word about that ico project, so that will attrach more people know about their project.

[Irkytsk38rus]

This is done for the development of the community. The more people know about it the better for a coin. I think this is a great tool for promoting

[krassy]

The main purpose of the airdrop is of course advertising the project and attracting new participants and investors, promoting the project to the masses and achieving the desired profit. And it is very attractive when campaigns spend airdrops during ICO or after the sale of tokens as bonuses to users and all participants.
For example, the AltairVR project has already conducted two airdrops during the ICO both for the English-speaking audience and for Russian users, and now there is the 3rd stage of the airdrop which basically consists of creative assignments and, in addition to the opportunity to receive a reward in the coins of the project, you can also get the iPhoneX.

[LayaSmith]

I signed up for an ICO the other day and saw that they were giving away quite a lot of tokens for just signing up with Twitter and Telegram. How do they benefit from this? Do they just want more followers or do they want to get rid of tokens? Or is it maybe just a scam?

You know just like game free to play, they need enough people to make their community more plump, if you want to tell a story, you must find audiences first.
Then, those audiences also as the marketing power. It more like marketing method.

[NelfiNovita]

their goal is to make airdrop because they want more people who know about their project and so many investors who want to invest in their project. promoting projects on social media is a good action because it is fast spread out more widely.

[Denlv]

In my opinion ico do airdrop becose they want to advertising they project all peoples like free things money,tokens,items,food :DThats the point why they doing airdrops,more peoples know the best things going for project creators..

[bitcoinhunter1221]

Airdrops are usually present in ICOs because it plays a big factor of collecting people as followers and build a community to spread the word for them. It is a good head start before starting a bounty campaign.

[leynylaine]

ICOs do make airdrops because some of the projects are giving away tasks that a hunter needs to do for them to grab the airdrop. In this case, the airdrop hunter spreads the name of the ICO by doing the tasks (by posting or giving credits on their telegrams and other social media platforms) for them to grab both mutual benefits.

[eye-con]

I signed up for an ICO the other day and saw that they were giving away quite a lot of tokens for just signing up with Twitter and Telegram. How do they benefit from this? Do they just want more followers or do they want to get rid of tokens? Or is it maybe just a scam?

its not a scam, they want to grow their community, their surrounding, and the group of people who holds their coin, they do airdrops to get supporters. and when they do that, there are some possibilities that the price of their coin might grow.

[eddyhalim]

i think the purposes of using airdrops are just to popularize the ICO to public, from that the number of investors will increase and make the community stronger to promote the ICO to drawn more funds into the project, moreover, giving free Airdrops like giving free money, the ICO can encourage people to use their token to trade or use in real life.

[JCLee]

It's not free airdrop ). To join these airdrop you often have to follow some steps like follow twitter or retweet some tweets. It's also a good way to promote their project while they don't want to pay to much for this promoting like bounty campaign ). Maybe there are a lot of unsold token after ICO ended so they create an airdrop for token holder like INS ICO project and a lot of other projects did.

[Benarand]

Airdrop uses the company to attract attention during the ICO and to encourage investment in their cryptotenes. Also free distribution of tokens often takes place at start of new crypto currency, in particular, when that is the result of fork.

[Artifex]

The fact that most of the ICO project is a Scam. They began to use a successful marketing move invented by developers of anonymous cryptocurrency DeepOnion. The difference is that cryptocurrencies have utilitarian value, while tokens are fucking wrappers. For the most part. There are worthy projects. But very few of them.

[w33man]

I signed up for an ICO the other day and saw that they were giving away quite a lot of tokens for just signing up with Twitter and Telegram. How do they benefit from this? Do they just want more followers or do they want to get rid of tokens? Or is it maybe just a scam?

Airdrops are good for ICOs because with airdrops their community gets bigger. Some people who gets an airdrop also become their investors, so airdrops are good to accumulate more investors which may also lead to a successful ICO.

[sashunya.popov.1993]

Airdrops help attract more people. And the more people, the more likely that among them there will be investors. And in general, around ICO, there is a stir. But some airdoors are aimed at attracting light subscribers, in order to further distribute a completely different product. There is also a lot of money fraud. So it is better to keep your investment.

[acmrl]

They give little coin or token to people and everybody gets their friends or followers, for example they share at twitter and a lot of person participate who see this, this is good and cheap way for advertisement.

[arkond]

it seems that it is very good advertizing method to make, besides, to make it too it isn't so difficult, and it gives big advantage to successful ico in their problem of the transaction of sale of altcoin.