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Author Topic: How Crypto casino market themselves?  (Read 3442 times)
Kavelj22
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January 24, 2024, 10:03:37 PM
 #141

In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?


Cryptocurrency companies target various segments of users, and use effective marketing strategies that enable them to attract a large number of users in the crypto market. But this always depends on the goal of the marketing campaign. Some cryptocurrency companies target those interested in technology, such as programmers and investors, and focus on the technical advantages of cryptocurrencies. While other companies target individuals looking for an investment opportunity, and focus on the financial potential of cryptocurrencies. There are also companies targeting the general public, focusing on highlighting the advantages of cryptocurrencies, such as speed and security.

 
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EarnOnVictor
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January 29, 2024, 07:38:09 AM
 #142

In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?


Cryptocurrency companies target various segments of users, and use effective marketing strategies that enable them to attract a large number of users in the crypto market. But this always depends on the goal of the marketing campaign. Some cryptocurrency companies target those interested in technology, such as programmers and investors, and focus on the technical advantages of cryptocurrencies. While other companies target individuals looking for an investment opportunity, and focus on the financial potential of cryptocurrencies. There are also companies targeting the general public, focusing on highlighting the advantages of cryptocurrencies, such as speed and security.
Of course, core crypto casinos will not be so interested in offline but online, and they are in the place where the most market is happening (online), so finding their targetted audience can't be difficult. All they do is advertise at the places where casinos boom and where how to make money is being mostly mentioned, not even those programmers and technological guys as you said, but they can target gamers too and all related people. This is easy to do as they engage the service of site owners and influencers on various platforms of social media, and they could advertise on the TV of the countries they know that gambling is booming. They also pay platforms like Facebook, X, Google and many more depending on how rich they are and how aggressively they want their marketing to be since the latter options are very good since they know how to cleverly advertise the service to their users for they know their users' experience and preferences on the internet due to their browsing history. So it will not be a waste of time but the message would be delivered directly to the targeted audiences. Many more approaches are there for them to explore as well and they are working so efficiently for them.

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January 29, 2024, 08:38:02 AM
 #143

Same as any other casinos or business out there, they do advertising but they're all using different kinds of advertising as there are some that employ a conventional one like commercials and ad placements on TV shows and radio stations, some are even utilizing social media, some are even building a marketing team that will create the branding, the pamphlets and other marketing implements. There's also the Internet that hosts millions of advertisements from millions of companies all over the world and with almost everyone interconnected by the World Wide Web, this is probably the most efficient way to advertise your product, business or services. Signature campaign is a unique one though as it's not going outside the forum so it's limited in audience but it still somehow works.
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January 29, 2024, 08:50:10 AM
 #144

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?


Online gambling has one target market - people with money to spend (or waste, depending on how you look at it).

Gambling has always been featured in unregulated (and sometimes illegal) places, so you may see them advertised in these places. You might see them advertised by influencers and in legitimate areas where people with money go to visit (to socialize, to find information, etc.). The list really does not end. Wherever there is positive conversion rates for a casino, the casino will advertise there.

One could argue that underage areas are the limit. However that is where social media comes into play...many youngsters use social media and yet there are still many influencers being paid to advertise gambling through their content.

In my opinion, there is no specific area or specific target market for gambling. I'd say the only rule that applies is that as long as the crowd is mostly over 18, then advertising gambling will/will have been attempted.

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January 29, 2024, 08:54:37 AM
 #145

Same as any other casinos or business out there, they do advertising but they're all using different kinds of advertising as there are some that employ a conventional one like commercials and ad placements on TV shows and radio stations, some are even utilizing social media, some are even building a marketing team that will create the branding, the pamphlets and other marketing implements. There's also the Internet that hosts millions of advertisements from millions of companies all over the world and with almost everyone interconnected by the World Wide Web, this is probably the most efficient way to advertise your product, business or services. Signature campaign is a unique one though as it's not going outside the forum so it's limited in audience but it still somehow works.
Every advertisements out there is limited in audience bud, for example, TV ads are limited to those who watch tv, as not every one watches TV this days, radio ads are limited to those who listen to the radio.
And when it comes to the internet, ads on Facebook are limited to those who use or are on Facebook, Twitter ads are limited to those who use or are on Twitter, Instagram, TikTok and the rest of this social apps are all the same based on ads placed on them.

And this is also the same when it comes to ads on sites like coinmarketcap, coingecko, etherscan, bscscan, dextools, poocoin and so all, all the ads are limited to users of this sites respectively.

And this is also same for bitcointalk and every other forum, ads here apply same rule as it is on other platforms, that is, limitation to users and visitors of this forum alone.
There is no platform out there where ads on it are shared or transferred across every other platform that exist, as an advertiser, if you want your ads placed or shown on multiple places, or platform, you will have to pay for it respectively.

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January 29, 2024, 11:48:16 AM
 #146

Same as any other casinos or business out there, they do advertising but they're all using different kinds of advertising as there are some that employ a conventional one like commercials and ad placements on TV shows and radio stations, some are even utilizing social media, some are even building a marketing team that will create the branding, the pamphlets and other marketing implements. There's also the Internet that hosts millions of advertisements from millions of companies all over the world and with almost everyone interconnected by the World Wide Web, this is probably the most efficient way to advertise your product, business or services. Signature campaign is a unique one though as it's not going outside the forum so it's limited in audience but it still somehow works.
The opportunity for online casinos to advertise on multiple sites allows online casinos to grow more rapidly. This condition is aided by conditions where the pandemic means many physical activities cannot be carried out. Online casinos saw that opportunity, so they focused their marketing on the Internet.

For casinos that advertise their casinos on TV, it may only be possible to broadcast them at some times, considering that children will see the advertisements. However, physical casinos can still thrive after the pandemic is over. Until now, physical casinos still exist and operate so they can continue to provide entertainment for people.

Each online and offline casino already knows how to promote its casino. They have also prepared a budget for marketing. The campaign on this forum also succeeded in providing benefits for each casino so this is still ongoing.
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January 29, 2024, 12:33:51 PM
 #147

Same as any other casinos or business out there, they do advertising but they're all using different kinds of advertising as there are some that employ a conventional one like commercials and ad placements on TV shows and radio stations, some are even utilizing social media, some are even building a marketing team that will create the branding, the pamphlets and other marketing implements. There's also the Internet that hosts millions of advertisements from millions of companies all over the world and with almost everyone interconnected by the World Wide Web, this is probably the most efficient way to advertise your product, business or services. Signature campaign is a unique one though as it's not going outside the forum so it's limited in audience but it still somehow works.

It is more efficient when crypto casinos do marketing on sites related to the crypto market. Creating advertisements on social media is also efficient, that's because those who often open crypto portals will also see crypto casino advertisements.
good marketing is being in the right place. Signature or bounty campaigns on forums are quite successful because, in forums, everyone likes crypto users. regardless of whether they are gamblers or not, advertising on crypto forums is certainly the right market.



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January 30, 2024, 01:03:38 AM
 #148

The opportunity for online casinos to advertise on multiple sites allows online casinos to grow more rapidly. This condition is aided by conditions where the pandemic means many physical activities cannot be carried out. Online casinos saw that opportunity, so they focused their marketing on the Internet.

For casinos that advertise their casinos on TV, it may only be possible to broadcast them at some times, considering that children will see the advertisements. However, physical casinos can still thrive after the pandemic is over. Until now, physical casinos still exist and operate so they can continue to provide entertainment for people.

Each online and offline casino already knows how to promote its casino. They have also prepared a budget for marketing. The campaign on this forum also succeeded in providing benefits for each casino so this is still ongoing.
Cryptocurrency casinos saw an opportunity and made the best out of it, before the pandemic started they were already popular, but when the pandemic appeared that is when casinos saw their business growing like crazy.

As at the time everything, including our entertainment, was forcefully stopped and people had no option but to remain at home, and with everything that was going on people needed a way to take their minds off everything they were going through, and gambling with cryptocurrencies was there to allow those people a few hours of entertainment in such a difficult situation.
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January 30, 2024, 05:04:28 AM
 #149

Cryptocurrency casinos saw an opportunity and made the best out of it, before the pandemic started they were already popular, but when the pandemic appeared that is when casinos saw their business growing like crazy.

As at the time everything, including our entertainment, was forcefully stopped and people had no option but to remain at home, and with everything that was going on people needed a way to take their minds off everything they were going through, and gambling with cryptocurrencies was there to allow those people a few hours of entertainment in such a difficult situation.
This opportunity is being used to the maximum by crypto casinos, which are also helping to popularize crypto among gamblers. They can see that they can gamble using crypto so they don't need to gamble using fiat. They can gamble anonymously at crypto casinos even though KYC is now required.

And when the pandemic emerged, those were the best times for crypto casinos because, with the promotions they had carried out, crypto casinos gained additional new members. The pandemic conditions that forced fiat gamblers not to be able to visit physical casinos due to government closures due to restrictions made crypto casinos gain popularity. This continues to this day and makes more gamblers use crypto casinos.

And we still see promotions used by crypto casinos on many sites. Crypto casinos that have been operating for a long time also get the opportunity to get more members.
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January 30, 2024, 08:42:32 PM
 #150

In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?


Cryptocurrency companies target various segments of users, and use effective marketing strategies that enable them to attract a large number of users in the crypto market. But this always depends on the goal of the marketing campaign. Some cryptocurrency companies target those interested in technology, such as programmers and investors, and focus on the technical advantages of cryptocurrencies. While other companies target individuals looking for an investment opportunity, and focus on the financial potential of cryptocurrencies. There are also companies targeting the general public, focusing on highlighting the advantages of cryptocurrencies, such as speed and security.
Of course, core crypto casinos will not be so interested in offline but online, and they are in the place where the most market is happening (online), so finding their targetted audience can't be difficult. All they do is advertise at the places where casinos boom and where how to make money is being mostly mentioned, not even those programmers and technological guys as you said, but they can target gamers too and all related people. This is easy to do as they engage the service of site owners and influencers on various platforms of social media, and they could advertise on the TV of the countries they know that gambling is booming. They also pay platforms like Facebook, X, Google and many more depending on how rich they are and how aggressively they want their marketing to be since the latter options are very good since they know how to cleverly advertise the service to their users for they know their users' experience and preferences on the internet due to their browsing history. So it will not be a waste of time but the message would be delivered directly to the targeted audiences. Many more approaches are there for them to explore as well and they are working so efficiently for them.

Crypto-based casinos rely on different promotional strategies than Fiat-based casinos. Here are some obvious differences:

Promotions: Crypto casinos offer much larger welcome bonuses than Fiat-based casinos. These bonuses may be up to 100% or more of the first deposit. Crypto casinos also offer regular reload offers, such as free spin bonuses. Crypto casinos also offer more generous loyalty programs than regular Fiat-based casinos. These programs may include redeemable points, exclusive rewards, and VIP access.

Target Audience: Crypto-powered casinos mainly target young gamblers who frequently use cryptocurrencies. It also attracts international bettors looking for quick and easy payment options. In addition to attracting gamblers who are looking for anonymous payment options.

 
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January 31, 2024, 11:26:51 PM
 #151

The opportunity for online casinos to advertise on multiple sites allows online casinos to grow more rapidly. This condition is aided by conditions where the pandemic means many physical activities cannot be carried out. Online casinos saw that opportunity, so they focused their marketing on the Internet.

For casinos that advertise their casinos on TV, it may only be possible to broadcast them at some times, considering that children will see the advertisements. However, physical casinos can still thrive after the pandemic is over. Until now, physical casinos still exist and operate so they can continue to provide entertainment for people.

Each online and offline casino already knows how to promote its casino. They have also prepared a budget for marketing. The campaign on this forum also succeeded in providing benefits for each casino so this is still ongoing.
Cryptocurrency casinos saw an opportunity and made the best out of it, before the pandemic started they were already popular, but when the pandemic appeared that is when casinos saw their business growing like crazy.

As at the time everything, including our entertainment, was forcefully stopped and people had no option but to remain at home, and with everything that was going on people needed a way to take their minds off everything they were going through, and gambling with cryptocurrencies was there to allow those people a few hours of entertainment in such a difficult situation.

Yeah with that incident they really got a lot of fame due to the fact that all people is on their homes and that gives a huge break for them to stand out especially they do a lot of promotions.

Commonly I see them do social media marketing hire those famous influencers to promote their casino. Also other conduct a lot of appealing promotion like giving bonuses to existing and or even new sign ups. Here there's a lot of gimmicks happen since casino do a lot of things to make their exposure huge so I think if other want to create a business like this they should look at those successful casino and methods they do since for sure they can learn a lot from them.

Pandemic times really gives huge boost on their business and opportunity like that should need to take advantage by those people who want to make their business big. So they need to think more ways to promote since this is how they can make their business successful.

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February 01, 2024, 02:03:37 AM
 #152


Remember, responsible gambling and player safety should always be at the forefront of any casino’s marketing efforts
Exactly , if this will be the main motive of the site then surely they will gather more and more gamblers but the problem is that are they serious about the terms? or just posting that in front to make gamblers believe that the site is responsible but once they already deposited and started playing then the attitude of the team will reveal and they will only care about the deposit and losses and caring nothing about the whole process?

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February 01, 2024, 03:45:38 AM
 #153

~
Every advertisements out there is limited in audience bud, for example, TV ads are limited to those who watch tv, as not every one watches TV this days, radio ads are limited to those who listen to the radio.
And when it comes to the internet, ads on Facebook are limited to those who use or are on Facebook, Twitter ads are limited to those who use or are on Twitter, Instagram, TikTok and the rest of this social apps are all the same based on ads placed on them.

And this is also the same when it comes to ads on sites like coinmarketcap, coingecko, etherscan, bscscan, dextools, poocoin and so all, all the ads are limited to users of this sites respectively.

And this is also same for bitcointalk and every other forum, ads here apply same rule as it is on other platforms, that is, limitation to users and visitors of this forum alone.
There is no platform out there where ads on it are shared or transferred across every other platform that exist, as an advertiser, if you want your ads placed or shown on multiple places, or platform, you will have to pay for it respectively.
If you think about it like that then they're definitely limited but that's not the only point of those ads, they for sure are limited to what media they're used but think about this, people are social creatures and if the advertisers do it right, they'll create a crazy advertisement that will pique the interest of these people and that will lead to people talking about it with the other people that have either saw the ad or haven't saw the ad and the latter would check it out and will be considering the ad and at the back of their mind, the brand will stay there and when they need something that's related to the brand, that's the first one that will pop up to them and will make them purchase the product or service of that brand. You say it's a limitation but I think it's not really something that should be a problem, some brands or services might even be able to use that so-called limitation to their advantage.
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February 01, 2024, 10:49:24 AM
 #154

Same as any other casinos or business out there, they do advertising but they're all using different kinds of advertising as there are some that employ a conventional one like commercials and ad placements on TV shows and radio stations, some are even utilizing social media, some are even building a marketing team that will create the branding, the pamphlets and other marketing implements. There's also the Internet that hosts millions of advertisements from millions of companies all over the world and with almost everyone interconnected by the World Wide Web, this is probably the most efficient way to advertise your product, business or services. Signature campaign is a unique one though as it's not going outside the forum so it's limited in audience but it still somehow works.

It is more efficient when crypto casinos do marketing on sites related to the crypto market. Creating advertisements on social media is also efficient, that's because those who often open crypto portals will also see crypto casino advertisements.
good marketing is being in the right place. Signature or bounty campaigns on forums are quite successful because, in forums, everyone likes crypto users. regardless of whether they are gamblers or not, advertising on crypto forums is certainly the right market.
depending in the capacity of each casino , because there are new casino that has huge capital
that they can even pay for celebrities advertising their names , and also there are others that has limited funds
and they are only advertising in social medias and yeah here in forum and in other forums.

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February 01, 2024, 10:49:46 PM
 #155


Remember, responsible gambling and player safety should always be at the forefront of any casino’s marketing efforts
Exactly , if this will be the main motive of the site then surely they will gather more and more gamblers but the problem is that are they serious about the terms? or just posting that in front to make gamblers believe that the site is responsible but once they already deposited and started playing then the attitude of the team will reveal and they will only care about the deposit and losses and caring nothing about the whole process?
There are referral system in place for users that would love to earn why referring other gamblers to a casino.
There are so many ways casinos advertise themselves to the public especially the new ones. It all depends on individual casinos and what is there target. There are billoards on the street and highways advertising the casino to the public so anyone interested can always go to the site and create an account, fund the account and start betting.

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February 02, 2024, 04:48:46 AM
 #156

Casinos advertise everything on their site. Casinos that are more interested in social media are advertising in various ways to get their information out to the public. It is not possible for one person to market casinos themselves, they have boards and different parties are connected. Regardless of the main purpose of the sites the attitude of the parties should be analyzed and caution should be taken before starting to bet.

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February 02, 2024, 06:22:52 AM
 #157

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?
Their target audience is basically the adults but they can't really know how they will specifically target these audiences since the Internet is full of people that are in different age bracket which means that they're not in control on who's seeing their ads, that's why they've got some sort of warning that gambling should be for adults only and that it should be done moderately. If we're talking about online advertisements then it's most likely that they're in the mercy of the algorithm and Google ads, they pay more and they'll get the best promotion that they can get out of Google and other browsers that do advertisements, the algorithm also reads what the user wants based on their website visits, their last searches and many other patterns which leads for the algorithm to conclude that they can promote you something that's within your interest. So basically, a personal computer that only have one user will have a really specific and targeted ads unlike the computer that's used by the whole family.
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February 02, 2024, 04:53:06 PM
 #158

Casinos advertise everything on their site. Casinos that are more interested in social media are advertising in various ways to get their information out to the public. It is not possible for one person to market casinos themselves, they have boards and different parties are connected. Regardless of the main purpose of the sites the attitude of the parties should be analyzed and caution should be taken before starting to bet.

These days, it is quite easy to access casinos both online and offline because the publicity is everywhere.  These casino owners being business men are using the power of social media to get what they want. They promote themselves using digital marketing platforms than they use traditional methods. They do lots of social media ads to get potential clients. This forum is also a case study of how casinos market themselves. They target social mediums especially cryptocurrency forums where they are certain they can find cryptocurrency holders, this is quite easy because digital marketing has made everything easier for them. There are many other strategies they use to promote their businesses though.

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February 02, 2024, 05:27:29 PM
 #159

~Snip
These days, it is quite easy to access casinos both online and offline because the publicity is everywhere.  These casino owners being business men are using the power of social media to get what they want. They promote themselves using digital marketing platforms than they use traditional methods. They do lots of social media ads to get potential clients. This forum is also a case study of how casinos market themselves. They target social mediums especially cryptocurrency forums where they are certain they can find cryptocurrency holders, this is quite easy because digital marketing has made everything easier for them. There are many other strategies they use to promote their businesses though.
Only crypto-based casinos do marketing on bitcointalk, if fiat-based casinos then social media is the target market. I didn't find a single fiat-based casino (fiat only) being promoted on bitcointalk, this could mean that their desired target market is not in the right place.

Social media and advertising banners displayed on the sidelines at sporting events are good market strategies for most casinos. They become official sponsors for certain sports teams, they target customers with them especially when the casino has sports betting in its list of games. That's a successful strategy for most casinos, but if they only promote in one place then their site traffic likely won't be much. This means they won't get more customers.

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February 02, 2024, 06:08:42 PM
 #160

Cryptocurrency casinos saw an opportunity and made the best out of it, before the pandemic started they were already popular, but when the pandemic appeared that is when casinos saw their business growing like crazy.

As at the time everything, including our entertainment, was forcefully stopped and people had no option but to remain at home, and with everything that was going on people needed a way to take their minds off everything they were going through, and gambling with cryptocurrencies was there to allow those people a few hours of entertainment in such a difficult situation.
I'm not sure if cryptocurrency gambling platforms increased their advertisements but the pandemic itself gave them a boost because as you said, people were mostly free, sitting at their homes, and they needed to have some activity to pass their time and have some fun because they couldn't go out. So people started researching different ways to spend their time, and those who used to gamble before started using online gambling platforms during the pandemic.

The pandemic helped all online businesses grow, including e-commerce websites and every other service-providing platform that people could use for any purpose. The percentage of online gamblers increased rapidly in just a couple of years, the online gambling industry started growing from there and is still growing.

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