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Author Topic: How Crypto casino market themselves?  (Read 3132 times)
EarnOnVictor
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February 13, 2024, 02:38:08 PM
 #181

Casinos advertise everything on their site. Casinos that are more interested in social media are advertising in various ways to get their information out to the public. It is not possible for one person to market casinos themselves, they have boards and different parties are connected. Regardless of the main purpose of the sites the attitude of the parties should be analyzed and caution should be taken before starting to bet.
They spend a lot of money to market the casino. Social media is now a good way for casinos to reach more gamblers. Nowadays many casinos work with various influencers to promote their casino. Casinos have multiple marketing strategies to market their casino, and those who can successfully use the right strategy here are the ones who get the fastest growth. There are now many advertising agency companies that can provide advertising services to casinos on a large scale. Everyone has a different strategy, so gamblers should check out good and bad casinos instead of joining just by looking at big scale ads.
All you said is true, we all see them around us and how such means are effectively working for casinos. But these are simply not capital-intensive, the options are for the big boys who have carefully planned for it and are fit for the task even before they start actualizing them. It is the casino that has all that it takes mainly financially that can be able to achieve these in order to in turn achieve their goals. Marketing is so powerful in this digital age, and there is nothing you sell through it that will not prosper unless it is such that people hate it.

In the absence of that, it will prosper, just like gambling, people like to gamble, so informing them of a good casino, particularly if this is coming from their trusted handles online, that has concluded what will happen. It will be so easy for them to open an account. Not to mention how some casinos are so aggressive in their marketing online. You will see their banners on virtually all websites on the internet, and also google and social media. I do not know how such casinos will not achieve their goals easily, they will just be irresistible, especially if they package it better on their websites so nicely since that is what people will first see after redirecting from the main page that introduced it to them.

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February 13, 2024, 02:48:59 PM
 #182

They spend a lot of money to market the casino. Social media is now a good way for casinos to reach more gamblers. Nowadays many casinos work with various influencers to promote their casino. Casinos have multiple marketing strategies to market their casino, and those who can successfully use the right strategy here are the ones who get the fastest growth. There are now many advertising agency companies that can provide advertising services to casinos on a large scale. Everyone has a different strategy, so gamblers should check out good and bad casinos instead of joining just by looking at big scale ads.
The development of casinos today is easier to gain popularity compared to the era of casinos a few years ago which did not have services for advertising and casinos have not utilized influencer strategies, social media and others for advertising purposes, the most expensive strategy to increase popularity is sponsoring advertisements at prestigious world football events and other sports fields. But the concerns of new casinos also need to be wary of because they also utilize the same strategies to gain interest from gamblers, so be careful joining new casinos even though they provide welcome bonuses, betting bonuses and others, make sure you check the TOS on each casino and my advice to stick to top casinos for the best services in gambling.

Since social media has been develop its more easier for a casino to market their platform on anywhere they want. But I don't think its still easy to get popularity since for so many casino exist already for sure they won't get instant fame if the owner of the casino is not willing to spend a lot of money in marketing also for other promotion expenses. Social media and other influential partnership is one effective tool so if they want to get success they should have enough budget to use for acquiring partnership from those people.

We should not worry about those casino that can turn into a scam since if they are new for sure they can't affect much large number of people and they just lost the chances to became a big competitive casino since people will not trust on anything they release if they do that scamming to those people who trust their casino.

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February 14, 2024, 12:28:08 PM
 #183

We should not worry about those casino that can turn into a scam since if they are new for sure they can't affect much large number of people and they just lost the chances to became a big competitive casino since people will not trust on anything they release if they do that scamming to those people who trust their casino.

We can't trust new casino with huge money, although they are building their reputation and they are legit, but we should be wise enough to minimize the risk. Most of the scammers now are new casinos, they just make good marketing strategy to attract gamblers but eventually they will freeze withdrawals once they already reach their target.

Casinos have similar strategies in marketing gamblers, but not all of them are popular and have build a good reputation, so we should ensure that the criteria of having a good reputation and great promotional marketing are present altogether.

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February 17, 2024, 08:06:31 PM
 #184

In here the most effective ways that casinos market themselves is via the signature campaign or ads that were available before the administrator put an end to it some time ago, and also at some point we have seen alot of other platforms that casino make their promotions and for that, we have not only one channel of promotion for casinos but whichever ways, just make sure you are gambling on a reputable casino regardless of how you learned about them or their methods of marketing.
More traffic comes in through banners ads on data aggregator websites like coinmarketcap, coingecko, gambling review websites which are paid to promote them. Then you have these MLM/HYIP sites which are also browsed by those seeking high risk investments as gambling can be seen as one too. Many are actually going through with the referrals because word of mouth is a good advertising too. Local communities are engaging in the site and more signups come in from these.

Signature campaigns are one part and indeed any of the users come to this forum too but the high rollers operate from the shadows, rarely come to forums and all.
Banner ads have to be the most effective way for a casino to get customers, in my opinion, because they create banners that attract people who are generally interested in gambling or even those who aren't interested in gambling but are always looking for shortcuts to earn a lot of money as casinos offer bonuses to new customers and many people think that those bonuses can help them win a lot of money while they don't know the underlying requirements they will need to complete before they can make use of the winnings they get from those bonuses.

The second best method for casinos or any platform offering monetary benefits is through referrals and affiliate programs because people would do everything they can to refer as many people as possible for the benefits attached for them.

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February 17, 2024, 08:44:07 PM
 #185

In here the most effective ways that casinos market themselves is via the signature campaign or ads that were available before the administrator put an end to it some time ago, and also at some point we have seen alot of other platforms that casino make their promotions and for that, we have not only one channel of promotion for casinos but whichever ways, just make sure you are gambling on a reputable casino regardless of how you learned about them or their methods of marketing.
More traffic comes in through banners ads on data aggregator websites like coinmarketcap, coingecko, gambling review websites which are paid to promote them. Then you have these MLM/HYIP sites which are also browsed by those seeking high risk investments as gambling can be seen as one too. Many are actually going through with the referrals because word of mouth is a good advertising too. Local communities are engaging in the site and more signups come in from these.

Signature campaigns are one part and indeed any of the users come to this forum too but the high rollers operate from the shadows, rarely come to forums and all.
Banner ads have to be the most effective way for a casino to get customers, in my opinion, because they create banners that attract people who are generally interested in gambling or even those who aren't interested in gambling but are always looking for shortcuts to earn a lot of money as casinos offer bonuses to new customers and many people think that those bonuses can help them win a lot of money while they don't know the underlying requirements they will need to complete before they can make use of the winnings they get from those bonuses.

The second best method for casinos or any platform offering monetary benefits is through referrals and affiliate programs because people would do everything they can to refer as many people as possible for the benefits attached for them.
I think the latest is getting sports athlete to be their brand ambassadors, we have seen that kind of promotions lately and I think it's very effective to have a personalities behind that name so that someone, maybe a fan will be sway to play at that casino if their see their favorite athletes together with the name of the casino. Of course, the traditional way, affiliate marketing, although very difficult, but there are still members here who might be using that strategy, it's passive income for us after all. An for crypto based, yes, this community is the best to promote behind signature campaigns and as we can see, top casinos still have their campaigns here running for years, thus gaining the reputation from our community.

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February 18, 2024, 06:55:58 AM
 #186

In here the most effective ways that casinos market themselves is via the signature campaign or ads that were available before the administrator put an end to it some time ago, and also at some point we have seen alot of other platforms that casino make their promotions and for that, we have not only one channel of promotion for casinos but whichever ways, just make sure you are gambling on a reputable casino regardless of how you learned about them or their methods of marketing.
More traffic comes in through banners ads on data aggregator websites like coinmarketcap, coingecko, gambling review websites which are paid to promote them. Then you have these MLM/HYIP sites which are also browsed by those seeking high risk investments as gambling can be seen as one too. Many are actually going through with the referrals because word of mouth is a good advertising too. Local communities are engaging in the site and more signups come in from these.

Signature campaigns are one part and indeed any of the users come to this forum too but the high rollers operate from the shadows, rarely come to forums and all.
Banner ads have to be the most effective way for a casino to get customers, in my opinion, because they create banners that attract people who are generally interested in gambling or even those who aren't interested in gambling but are always looking for shortcuts to earn a lot of money as casinos offer bonuses to new customers and many people think that those bonuses can help them win a lot of money while they don't know the underlying requirements they will need to complete before they can make use of the winnings they get from those bonuses.

The second best method for casinos or any platform offering monetary benefits is through referrals and affiliate programs because people would do everything they can to refer as many people as possible for the benefits attached for them.
I think the latest is getting sports athlete to be their brand ambassadors, we have seen that kind of promotions lately and I think it's very effective to have a personalities behind that name so that someone, maybe a fan will be sway to play at that casino if their see their favorite athletes together with the name of the casino. Of course, the traditional way, affiliate marketing, although very difficult, but there are still members here who might be using that strategy, it's passive income for us after all. An for crypto based, yes, this community is the best to promote behind signature campaigns and as we can see, top casinos still have their campaigns here running for years, thus gaining the reputation from our community.
Arent these things are standard approach?

Hiring some known or famous ambassadors but we know that this doesnt come cheap. Companies would really be reaching out this kind of option or way of partnerships on the time that they would really be
that financially capable on which they would really be needing to allocate something big for marketing for it to be that giving that good exposure to the company but of course its not something a guarantee
in speaking about success and this is really something that would really be normal on any business.

We whould be aware that not only active marketing stuffs are the factors for success, also you should consider on how its well built and the offerings that it gives
when it comes to perks and overall service because if its a good one then money would flow in.
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February 19, 2024, 07:01:13 AM
 #187

In here the most effective ways that casinos market themselves is via the signature campaign or ads that were available before the administrator put an end to it some time ago, and also at some point we have seen alot of other platforms that casino make their promotions and for that, we have not only one channel of promotion for casinos but whichever ways, just make sure you are gambling on a reputable casino regardless of how you learned about them or their methods of marketing.
More traffic comes in through banners ads on data aggregator websites like coinmarketcap, coingecko, gambling review websites which are paid to promote them. Then you have these MLM/HYIP sites which are also browsed by those seeking high risk investments as gambling can be seen as one too. Many are actually going through with the referrals because word of mouth is a good advertising too. Local communities are engaging in the site and more signups come in from these.

Signature campaigns are one part and indeed any of the users come to this forum too but the high rollers operate from the shadows, rarely come to forums and all.
Banner ads have to be the most effective way for a casino to get customers, in my opinion, because they create banners that attract people who are generally interested in gambling or even those who aren't interested in gambling but are always looking for shortcuts to earn a lot of money as casinos offer bonuses to new customers and many people think that those bonuses can help them win a lot of money while they don't know the underlying requirements they will need to complete before they can make use of the winnings they get from those bonuses.

The second best method for casinos or any platform offering monetary benefits is through referrals and affiliate programs because people would do everything they can to refer as many people as possible for the benefits attached for them.
I think the latest is getting sports athlete to be their brand ambassadors, we have seen that kind of promotions lately and I think it's very effective to have a personalities behind that name so that someone, maybe a fan will be sway to play at that casino if their see their favorite athletes together with the name of the casino. Of course, the traditional way, affiliate marketing, although very difficult, but there are still members here who might be using that strategy, it's passive income for us after all. An for crypto based, yes, this community is the best to promote behind signature campaigns and as we can see, top casinos still have their campaigns here running for years, thus gaining the reputation from our community.
That's a very good marketing approach, it's an influencing kind of marketing in which the company uses important figures in sports or the entire team in the form of a partnership arrangement. They know what they will be paying per specific period of time, and the club/personality they choose will be obliged to do some bidding for them, which includes adverts and audience at some important functions. This is though not as new as you made it look because it's been long years ago that I've been seeing such an arrangement. This is also not different from using celebrities from any field to be their ambassadors.

Companies often believe that since these celebrities are popular, they can use their popularity to increase their awareness and, in turn, increase their patronage. This is always working to be candid and some people will go for such companies, be it casinos or others just because the celebrity they like or teams they prefer have something to do with them.

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February 19, 2024, 07:30:40 AM
 #188

That's a very good marketing approach, it's an influencing kind of marketing in which the company uses important figures in sports or the entire team in the form of a partnership arrangement. They know what they will be paying per specific period of time, and the club/personality they choose will be obliged to do some bidding for them, which includes adverts and audience at some important functions. This is though not as new as you made it look because it's been long years ago that I've been seeing such an arrangement. This is also not different from using celebrities from any field to be their ambassadors.

Companies often believe that since these celebrities are popular, they can use their popularity to increase their awareness and, in turn, increase their patronage. This is always working to be candid and some people will go for such companies, be it casinos or others just because the celebrity they like or teams they prefer have something to do with them.
Using a favourite celebrity for advertisement has gain casinos a lot of traffic most especially from the fans of the celebrity and this is why most times you see musicians, footballers and even content creators advertising them,  and they even go as far as making those celebrities part of the company by giving and making them ambassadors with a special referral code to be used by a fan to register and get some incentives to motivate them,  casinos are advertisement expert and since google ads don't really support casino advertisement,  or banner display it becomes very much important to use those other medium to advertise their business.

Most times here in my country,  almost all the casinos have a celebrity figure that does their marketing for them and you will see different kinds of adverts on the TV,  making it very interesting to give them a try due to the influence and promises from the celebrities.
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February 19, 2024, 08:01:44 AM
 #189

In here the most effective ways that casinos market themselves is via the signature campaign or ads that were available before the administrator put an end to it some time ago, and also at some point we have seen alot of other platforms that casino make their promotions and for that, we have not only one channel of promotion for casinos but whichever ways, just make sure you are gambling on a reputable casino regardless of how you learned about them or their methods of marketing.
More traffic comes in through banners ads on data aggregator websites like coinmarketcap, coingecko, gambling review websites which are paid to promote them. Then you have these MLM/HYIP sites which are also browsed by those seeking high risk investments as gambling can be seen as one too. Many are actually going through with the referrals because word of mouth is a good advertising too. Local communities are engaging in the site and more signups come in from these.

Signature campaigns are one part and indeed any of the users come to this forum too but the high rollers operate from the shadows, rarely come to forums and all.
Banner ads have to be the most effective way for a casino to get customers, in my opinion, because they create banners that attract people who are generally interested in gambling or even those who aren't interested in gambling but are always looking for shortcuts to earn a lot of money as casinos offer bonuses to new customers and many people think that those bonuses can help them win a lot of money while they don't know the underlying requirements they will need to complete before they can make use of the winnings they get from those bonuses.

The second best method for casinos or any platform offering monetary benefits is through referrals and affiliate programs because people would do everything they can to refer as many people as possible for the benefits attached for them.
I think the latest is getting sports athlete to be their brand ambassadors, we have seen that kind of promotions lately and I think it's very effective to have a personalities behind that name so that someone, maybe a fan will be sway to play at that casino if their see their favorite athletes together with the name of the casino. Of course, the traditional way, affiliate marketing, although very difficult, but there are still members here who might be using that strategy, it's passive income for us after all. An for crypto based, yes, this community is the best to promote behind signature campaigns and as we can see, top casinos still have their campaigns here running for years, thus gaining the reputation from our community.

If they became a big casino and want to get a wider exposure then hiring athletes to became their brand ambassador will be the best option since imagine how many millions of people following them and for sure they will get curious to know what is the new platform has been promoted by their favorite athlete.

But if they are new and starting up then I guess they don't have wide budget to pay those famous athlete since for sure their talent fee are so expensive. Much better for them to seek for advice on those experience people doing some good marketing stuff in this forum since for sure they can get multiple option on how they can market their casino according to the budget they have. If they hire those people which have great vision to know what's better for their company for sure they can earn success just like what other old reputable casino did.

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February 19, 2024, 09:59:47 AM
 #190

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

That's a strange question, to say the least. Are you a gambling addict who lost all his money and now going around mudslinging honest businessmen from gambling industry?

For your information, gambling is here for entertainment and relaxation, and some people have been cured from mental illnesses like PTSD even by gambling, both on-line and off-line.

Also, gambling industry doesn't "target countries like thailand more". Don't spread lies. Get well soon.

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February 20, 2024, 04:00:51 PM
 #191

That's a very good marketing approach, it's an influencing kind of marketing in which the company uses important figures in sports or the entire team in the form of a partnership arrangement. They know what they will be paying per specific period of time, and the club/personality they choose will be obliged to do some bidding for them, which includes adverts and audience at some important functions. This is though not as new as you made it look because it's been long years ago that I've been seeing such an arrangement. This is also not different from using celebrities from any field to be their ambassadors.

Companies often believe that since these celebrities are popular, they can use their popularity to increase their awareness and, in turn, increase their patronage. This is always working to be candid and some people will go for such companies, be it casinos or others just because the celebrity they like or teams they prefer have something to do with them.
Using a favourite celebrity for advertisement has gain casinos a lot of traffic most especially from the fans of the celebrity and this is why most times you see musicians, footballers and even content creators advertising them,  and they even go as far as making those celebrities part of the company by giving and making them ambassadors with a special referral code to be used by a fan to register and get some incentives to motivate them,  casinos are advertisement expert and since google ads don't really support casino advertisement,  or banner display it becomes very much important to use those other medium to advertise their business.

Most times here in my country,  almost all the casinos have a celebrity figure that does their marketing for them and you will see different kinds of adverts on the TV,  making it very interesting to give them a try due to the influence and promises from the celebrities.


Where I live, which is not my country, you hardly see casino advertising topics, casinos have their own place in the country but you don't see much Advertising from them, it is not prohibited either, but it would be very good if casinos could enter strongly here to be able to do better advertising and have more loyal followers, that's what it's about, so when you try to make things easier to generate more money, if you have to do a good campaign, in the forum in the networks in the country where they want to enter.

For me, things are often focused on doing them only in Marketing if it must have its benefits , such as having more traffic, but traffic that is natural and from people who put money in and try to play, that contests are held and that change the way of seeing caisnos, online casinos, sometimes they see how they are places where people lose money for Scams ,  and it's not like that, sometimes that same fear that doesn't let people move forward.

R


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February 20, 2024, 04:12:21 PM
 #192

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

If I were the owner of an online casino and asked about the first thing I would do to market it, I would prioritize building the casino's reputation. Why? Building a good reputation for your online casino is super important. It helps players trust you and encourages them to return and attracts new players. Also having a good reputation makes it easier to comply with regulations and maintain success and especially considering the competition from other casinos.

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February 20, 2024, 04:31:32 PM
 #193

If I were the owner of an online casino and asked about the first thing I would do to market it, I would prioritize building the casino's reputation.
Well, that's a good point building up population of a casino should be its owner's main priority and the owner should most likely focus first on building the reputation of his casino by gaining the trust of the players.

Some casinos are doing that and they are getting success in that approach while most casinos are simply offering huge bonuses to attract new players and then posing KYC restrictions to stop the players from withdrawing the money which they win.

Casinos are basically using various marketing strategies to build up their player base and one of those is the offering of huge bonuses and rewards to new players. Most casinos don't really care much about their bankroll before offering such bonuses and rewards, and when a lucky players wins against their house edge then they start the drama of KYC.

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February 20, 2024, 04:46:33 PM
 #194

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

If I were the owner of an online casino and asked about the first thing I would do to market it, I would prioritize building the casino's reputation. Why? Building a good reputation for your online casino is super important. It helps players trust you and encourages them to return and attracts new players. Also having a good reputation makes it easier to comply with regulations and maintain success and especially considering the competition from other casinos.

Sure, having a good reputation is important, there is no question about it, but it is not possible to build your reputation in this market if you don't have active gamblers on your casino, and there is where advertisement comes in, to attract people to gamble so they can pass the news about how reliable and legitimate the casino is to their friends who are also gamblers. To me, it is pretty obvious casinos which have a betting functionality or sport books prefer to buy advertisement room in important football matches, their main audience are those who are already interested in the sport and probably have a favorite team which they would be willing to bet on. That is the most traditional approach in my opinion. Thoughz depending on the budget of the casino, they may prefer to go with internet advertisment and target the male population within the same age range of those who like to watch sports with a high volume of bets.

Reputation cannot be built without gamblers/patrons.   Tongue

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February 20, 2024, 04:55:27 PM
 #195

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

If I were the owner of an online casino and asked about the first thing I would do to market it, I would prioritize building the casino's reputation. Why? Building a good reputation for your online casino is super important. It helps players trust you and encourages them to return and attracts new players. Also having a good reputation makes it easier to comply with regulations and maintain success and especially considering the competition from other casinos.
But how will you build a reputation if you are still introducing the platform? Of course we know how important it is given that we re talking about 'marketing something', so I think it would be better to find your target audience first. In this discussion, it is mentioned that the platform is not only a 'normal' online casino, but speficically web 3.0 or blockchain based. Is there a  difference? Yes! especially with the mode of payments and the transaction itself. Once you found the target audience or players, try doing a research on what would be the best approach to gain their attention and I think one is with welcome bonuses, games to offer, free spins (?) and such. You have to make them try the platform and that is where struggle could take place gigen that there are too many gambling sites present. You have to think of something that will crete an edge over the competitors just like with releasing a normal product. Advertisements, is one way to do so.

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February 20, 2024, 06:59:52 PM
 #196

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

If I were the owner of an online casino and asked about the first thing I would do to market it, I would prioritize building the casino's reputation. Why? Building a good reputation for your online casino is super important. It helps players trust you and encourages them to return and attracts new players. Also having a good reputation makes it easier to comply with regulations and maintain success and especially considering the competition from other casinos.
But how will you build a reputation if you are still introducing the platform? Of course we know how important it is given that we re talking about 'marketing something', so I think it would be better to find your target audience first. In this discussion, it is mentioned that the platform is not only a 'normal' online casino, but speficically web 3.0 or blockchain based. Is there a  difference? Yes! especially with the mode of payments and the transaction itself. Once you found the target audience or players, try doing a research on what would be the best approach to gain their attention and I think one is with welcome bonuses, games to offer, free spins (?) and such. You have to make them try the platform and that is where struggle could take place gigen that there are too many gambling sites present. You have to think of something that will crete an edge over the competitors just like with releasing a normal product. Advertisements, is one way to do so.
When it comes to business, whatever it would be on what type it would be which marketing would really be always that standard or something that it is really that a part of it.
When it comes to exposure then it should really be that in default, it is really just that projects or businesses would really be the ones who would really be needing up to market themselves
and finding up ways on which one or mediums would really be that effective. This is why we do see that there are really failed projects/businesses due to lack of exposure
but it does vary do since not all would really be something like this on which there are ones who are really that not that much active on marketing but ends up on getting that huge recognition.
Relevance is one of the factors too i should say or simply with the demand.

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February 20, 2024, 11:59:14 PM
 #197

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

If I were the owner of an online casino and asked about the first thing I would do to market it, I would prioritize building the casino's reputation. Why? Building a good reputation for your online casino is super important. It helps players trust you and encourages them to return and attracts new players. Also having a good reputation makes it easier to comply with regulations and maintain success and especially considering the competition from other casinos.
But how will you build a reputation if you are still introducing the platform? Of course we know how important it is given that we re talking about 'marketing something', so I think it would be better to find your target audience first. In this discussion, it is mentioned that the platform is not only a 'normal' online casino, but speficically web 3.0 or blockchain based. Is there a  difference? Yes! especially with the mode of payments and the transaction itself. Once you found the target audience or players, try doing a research on what would be the best approach to gain their attention and I think one is with welcome bonuses, games to offer, free spins (?) and such. You have to make them try the platform and that is where struggle could take place gigen that there are too many gambling sites present. You have to think of something that will crete an edge over the competitors just like with releasing a normal product. Advertisements, is one way to do so.
When it comes to business, whatever it would be on what type it would be which marketing would really be always that standard or something that it is really that a part of it.
When it comes to exposure then it should really be that in default, it is really just that projects or businesses would really be the ones who would really be needing up to market themselves
and finding up ways on which one or mediums would really be that effective. This is why we do see that there are really failed projects/businesses due to lack of exposure
but it does vary do since not all would really be something like this on which there are ones who are really that not that much active on marketing but ends up on getting that huge recognition.
Relevance is one of the factors too i should say or simply with the demand.

If they can't market their self then expect nothing will gain in return that's why its important for a casino to know their target audiences so that their marketing campaign works well. If they are not sure about what they are doing then there are marketing professionals that can help them to do the job. Also they should not rely on one marketing campaign since having multiple options launch is better for them since they can get the best result for that. We have seen a lot of casino launch a campaign but still they failed maybe they have failed to maximize their exposure and they forgot to spend on other thing that can attract more the user to enjoy their experience using their casino.  Although its cost a lot to operate this but once they are consistent enough to make their casino visible then best result will be gained.

R


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February 20, 2024, 11:59:54 PM
Last edit: February 21, 2024, 12:40:05 AM by AmoreJaz
 #198

If I were the owner of an online casino and asked about the first thing I would do to market it, I would prioritize building the casino's reputation.
Well, that's a good point building up population of a casino should be its owner's main priority and the owner should most likely focus first on building the reputation of his casino by gaining the trust of the players.

Some casinos are doing that and they are getting success in that approach while most casinos are simply offering huge bonuses to attract new players and then posing KYC restrictions to stop the players from withdrawing the money which they win.

Casinos are basically using various marketing strategies to build up their player base and one of those is the offering of huge bonuses and rewards to new players. Most casinos don't really care much about their bankroll before offering such bonuses and rewards, and when a lucky players wins against their house edge then they start the drama of KYC.

Reputation is indeed important in this field of business. Because if people are talking bad about your site, I don't think gamblers will be enticed to play on your site or even try checking out. However, reputation is not built overnight, it would take time like years and years of operation before you can gain a rock-solid reputation among your competitors as well as from your loyal patrons.

To build such life-long reputation, a casino can always keep in mind the following aspects of business -
> provable fairness at all times
> fast resolution of customer's complaints (whether small or big issue)
> can be reach out easily, fast response of customer support
> reliable payment method
> no withdrawal issues
> adequate response to possible customer's issues, clarify the situation if needed
> open to their players' suggestions and ideas, listen to their requests and see where you can reconcile to their needs

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February 21, 2024, 02:06:47 AM
 #199

I am curious to know who are their targeted audience and at what age group. In general gambling people target countries like thailand more but probably this is not the case with crypto. Do they target nerds or total dumbs? How efficient they are between their marketing tactics?

If I were the owner of an online casino and asked about the first thing I would do to market it, I would prioritize building the casino's reputation. Why? Building a good reputation for your online casino is super important. It helps players trust you and encourages them to return and attracts new players. Also having a good reputation makes it easier to comply with regulations and maintain success and especially considering the competition from other casinos.
But before you can build your reputation there is a need first in luring players and that is the main goal of marketing because being a reputable casino this needs time and needs proofs from players.
and actually this  will come out following how you are bringing games and experiences to your gamblers so I believe that they should focus in luring potential players and depositors .
and try not to take withdrawal long , just give them a chance to have it easily or sooner after attempting then this will be accounted to the reputation.

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February 21, 2024, 07:11:18 AM
 #200

To build such life-long reputation, a casino can always keep in mind the following aspects of business -
> provable fairness at all times
> fast resolution of customer's complaints (whether small or big issue)
> can be reach out easily, fast response of customer support
> reliable payment method
> no withdrawal issues
> adequate response to possible customer's issues, clarify the situation if needed
> open to their players' suggestions and ideas, listen to their requests and see where you can reconcile to their needs
These are some great points. However, none of them can perfectly execute all of the stuff that you mentioned due to various factors. Even the biggest sites like Stake have withdrawal issues etc sometimes.

If a crypto gambling site can execute all of the stuff that you mentioned majority of the time, they would be golden in my book.

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