Marketing efforts does not seems to work at all.
I dont believe NODE will ever reach the targeted spot in CMC.
Marketing efforts does not seems to work at all.
I dont believe NODE will ever reach the targeted spot in CMC.
Marketing is the science of sales. Business uses marketing tools when it has completed product ready for the market, otherwise it's doomed to failure and its reputation will be ruined.
Bitcoin even today is still quite raw, and its weaknesses hit the entire market. This is one of the main causes of "drawdown" of the market to date btw.
The idea of Bitcoin was brilliant, but we all need to shape it up (nobody says "perfection" 'cause the path to it is endless
)
So before you go to the market and offer the product you usually need first to put the project "on wheels" and then to attract venture funding.
But I will say it again: it can be done only when you have a complete (not perfect!) product "on wheels", which you can show to venture funds or talented "angels" like Richie Branson. However, if the product is truly "on the run" then usually it speaks for itself.
In our case the project is not entirely commercial so the business angel funding it from the beginning. In mid-November, Node project got yet another business angel
So now we have everything for fundamental work.
Marketing is just the next step, and it's pretty ridiculous to start a marketing campaign without the complete product and without adequate advertising budget.
You can certainly sell the damp air, "greed" or "the idea of a better future" as most of the guys on the market does but as I told before the reputation is the sort of thing which you are getting hard and long but loosing in one day and forever.
You don't need to have a PhD to know these things, it's just a basic knowledge of economics, but unfortunately the vast majority of the "project starters" as well as crypto investors doesn't have a clue what it is.
And it gives rise to bubbles and disappointments and unfortunately it harms the reputation of the technology in general.
