It will be. Just compare the transparency between the two projects. Rise has tons of technical info, a clear roadmap and a price that's not overinflated with fake investment. Plus they're doing things more different and constantly communicating announcements. The team members have technical backgrounds on LinkedIn. Waves founder Sasha has zero info or history. That may not even be his real name.
Sasha is well known in NXT community for several years and is some kind of public person - he's seen on various conferences, so about him you're wrong. He's OK.
But waves price on ico was waaaay overinflated, that's true.