[ANN] [ICO] 🚀🌟🌟 MAVIN - A reward-based influencer marketing ecosystem 🌟🌟🚀

[mavin.network]

An interesting steemit article on why influencer marketing is best suited to tokenization and the blockchain: https://steemit.com/advertising/@micrv/why-influencer-marketing-is-best-suited-to-tokenization-and-the-blockchain which describes influencer marketing and how tokenization solves the obsolete method of issuing payments via invoice. This is propagated through the MAVIN project.

Influencers are very important in the current market and for the new media. I don't think they have some problems to monetize now, the biggers at least, but it can help to put some order in this jungle.

The big don't have problems but as soon as to want to work with more then 10 influencers then the classic system simply don't scale up and it's impossible to handle and monetize.

[Sevinpays]

Isn't the influencers and marketers doing the same thing on the Mavin platform? Or do they perform other  functions?,

The influencers are those that contribute to the different campaigns and earn rewards in exchange. They are basically the user base of the platform. While the marketers are the contracting authorities of the Mavin platform. They choose from different campaign types
and put them out to tender. They are rewarding the influencers for a successful participation.

Mavin could change the face of advertising ? normally companies today are turning to specialized companies for advertising.
 In the future you will turn to platforms like Mavin, this will also lead to a reduction in costs for the marketing ?

you are right!!!
but this is the old vision!
turning to specialized companies for advertising is a centralized approach...
Mavin is using blockchain to decentralize this standard and a the same time, trying to do better things!

Mavin could be in this field something like uber in the public transport: now you can contact a single influencer for his services, but he can make his own price and terms regardless the actual efficency of his work (who monitors convertions, for example?). It can start to "regulate" something that in this moment does not have any rules.

[shogun47]

Seems to be another interesting project in the marketing space. Are you familiar with what Synereo is trying to do? Is this in any way similar to that? Content creation and curation and stuff?

Hi

No Synereo is different. Synereo is targeted to content producers and payment.

We concentrate to be a connection between influencers and brands.

Indeed a difference. Your idea/concept is pretty cool and the more I think about it the more I like it. Going to keep an eye on this one.

[yeswepump]

The white paper is rather detailed, but I have not found information if you are already doing this business out of blockchain. Could you please give more details?

[italianMiner72]

Mavin it is focused on brand, and it will use all the Instagram features...
Instagram have really great quality photos...and this is great to advertise brands.
I read really good things about the StumbleUpon services.
is a discovery engine that finds and recommends content for its users.
reporting from some StumbleUpon review.
"More than 25 million people use StumbleUpon for entertainment and information. In addition, more than 80,000 publishers, brands, and other marketers have used StumbleUpon’s Paid Discovery platform to promote their businesses"
Maybe devs could be interested into.

[mavin.network]

Mavin it is focused on brand, and it will use all the Instagram features...
Instagram have really great quality photos...and this is great to advertise brands.
I read really good things about the StumbleUpon services.
is a discovery engine that finds and recommends content for its users.
reporting from some StumbleUpon review.
"More than 25 million people use StumbleUpon for entertainment and information. In addition, more than 80,000 publishers, brands, and other marketers have used StumbleUpon’s Paid Discovery platform to promote their businesses"
Maybe devs could be interested into.

Thanks for the input, didn't visit stumbleupon since 5 years I think. If there is the request from companies we could integrate it, but I don't think.
Checkin their traffic on http://www.rank2traffic.com/stumbleupon.com shows a massive decline in interest.

[mavin.network]

The white paper is rather detailed, but I have not found information if you are already doing this business out of blockchain. Could you please give more details?

All our team members are currently focused on MAVIN.

[wolfgb888]

I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.

[mavin.network]

> People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.

Thats exactly the reason we are targeting nano and micro influencers with MAVIN.
The nearer the influencer is to you, the more trust you get.

And more trust = win/win situation for everybody

[enigmatical]

what two cryptocurrency card providers does Mavin intend to partner up with to make payment with MVN tokens convenient? If these plans are already in motion,  are there any insights for us to know?

[wolfgb888]

> People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.

Thats exactly the reason we are targeting nano and micro influencers with MAVIN.
The nearer the influencer is to you, the more trust you get.

And more trust = win/win situation for everybody

Use Instagram in my work, of course, as with other social need to make a good selection, because not all like to post quality material.
 With this social it is easy to create a network of trust.
Instagram has been one of the fastest growing social media platforms since 2011. In the past six months alone,
it’s added more than 100 million users and the growth shows no signs of slowing. With over 700 million global users

[S3cco]

A friend of mine recommended to have a look to this project. I haven't dig deep down into details, yet, but the concept makes sense.

I'll keep watching the thread and following the news.

[Traductio]

Your Dutch announcent is terrible! The translator is either not a native speaker or relies on more than a dictionaire.

Have it proofread before you publish, it is so unproffesional.

[mavin.network]

Your Dutch announcent is terrible! The translator is either not a native speaker or relies on more than a dictionaire.

Have it proofread before you publish, it is so unproffesional.

Thanks for the info. We will check it.

[StanJones]

Hi. Will MAVIN tokens be added to any exchanges? Can I trade tokens?

[mavin.network]

Hi. Will MAVIN tokens be added to any exchanges? Can I trade tokens?

Yes of course, it's an ERC20 Token so it can be exchanged.

We are already in contact with major exchanges, our target is to be listed 2 weeks after ICO.

[italianMiner72]

Mavin it is focused on brand, and it will use all the Instagram features...
Instagram have really great quality photos...and this is great to advertise brands.
I read really good things about the StumbleUpon services.
is a discovery engine that finds and recommends content for its users.
reporting from some StumbleUpon review.
"More than 25 million people use StumbleUpon for entertainment and information. In addition, more than 80,000 publishers, brands, and other marketers have used StumbleUpon’s Paid Discovery platform to promote their businesses"
Maybe devs could be interested into.

Thanks for the input, didn't visit stumbleupon since 5 years I think. If there is the request from companies we could integrate it, but I don't think.
Checkin their traffic on http://www.rank2traffic.com/stumbleupon.com shows a massive decline in interest.

i do the right thing to submit to your attention this point!!!
with your answer i found out a new great resource!!!
rank2traffic.com.
never known before but is a gret resource...
and yest... it show a decline since the beginning of 2015!
thank you

[Sevinpays]

I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.

I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.

[mavin.network]

I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.

I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.

Sorry but you are wrong.

If you engage an influencer he is measured very well on KPI. You don't get a penny just because you have apparently 100'000 Followers.

[Sevinpays]

I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.

I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.

Sorry but you are wrong.

If you engage an influencer he is measured very well on KPI. You don't get a penny just because you have apparently 100'000 Followers.

So I think I have to ask sorry for my previous message. It just means that this market sector is so far more developed than I thought if advertising companies and influencers are on the same level of professionalism.