When we see Kodak launch their own ICO it's not surprising to see such big company interested
It is good to see old corporates launching their way to the crypto currency platform,Kodak was on a loosing stream for a very long time as they did not have the capability of evolve with time ,even when the technology moved they just forgot to move on,but it is a new development,but the sad part is,it is really difficult to participate in their ICO as the waiting list is really high,even if facebook and google come up with a new crypto currency,i wont be surprised but the success depends upon how much they can bring to the table.