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Author Topic: Should we Re-Brand Bitcoin?  (Read 3445 times)
longwintershere
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May 22, 2018, 09:44:07 AM
 #21

Do you think Bitcoin needs some Rebranding?

Rebranding is the creation of a new look and feel for an established product or company. The usual goal of rebranding is to influence a customer's perception about a product or service or the company overall by revitalizing the brand and making it seem more modern and relevant to the customer's needs.

First off, the name is a bit confusing? - Most people see the name and associate it with some physical coin. The media is also not helping with this

perception, because with every article about Bitcoin, pictures are shown of physical Casascius bitcoins.

The other aspect of Bitcoin that can be rebranded is it's bad reputation that has been built up and shilled up ..over years.

Every company gets to a point where they need to re-think their original goals and future plans... Why not Bitcoin? We have come a long way

since 2009 and making small changes will help us to take this into a new future, without the baggage of the past.

What would the pro's and cons of this be, and also the impact?

Let's discuss  Grin Grin Grin

I think it's actually a good idea. If the majority of the community agrees, we could easily get the new designs done for bitcoin, I'm sure it could help the marketing purposes.

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walemil
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May 22, 2018, 09:57:52 AM
 #22

Bitcoin is a great brand name and it has come a long way to make such a solid name spread across every corner of the world. As a matter of fact, I have witnessed instances where novices refered to the all coins as bitcoin. Rebranding is not necessary. The sky is the limit once the speed and charges issues are solved.
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May 22, 2018, 10:37:21 AM
Last edit: May 22, 2018, 10:48:20 AM by bL4nkcode
 #23

Rebranding is the creation of a new look and feel for an established product or company. The usual goal of rebranding is to influence a customer's perception about a product or service or the company overall by revitalizing the brand and making it seem more modern and relevant to the customer's needs.
First thing first you have to put a source/credits/links of what you are saying that is completely copied from other sites and not from your own words,
Source: https://whatis.techtarget.com/definition/rebranding



Bitcoin is not a company, that you mentioned for several times for rebrand. And what you have said for the rebranding are totally nonsense, if you're talking about its bad rep from the silk road, scamming, hacking. It's like you're saying every money (local currencies) and some online money like paypal have to rebrand too? All kind of currencies are used in any sort of illegal doings.

Regarding to its picture of Casascius bitcoin of course its only a model of a so-called physical bitcoin since bitcoin doesn't have any physical characteristics at all, a BTC sign is enough.

Most people see the name and associate it with some physical coin. The media is also not helping with this
If you're also one of them thinking that bitcoin is a physical coin then all I can say is there's no cure of foolishness.



If there's something to be rebrand its BCH IMO.
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May 22, 2018, 10:44:49 AM
 #24

Bitcoin is shapeless since it is on the digital world, the shape we see on the internet is only the imaginary form by artists, if you are looking for a company who will stand in the name of Bitcoin then I think that's the one we need and not rebranding.
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July 04, 2018, 09:05:40 AM
 #25

Bitcoin is shapeless since it is on the digital world, the shape we see on the internet is only the imaginary form by artists, if you are looking for a company who will stand in the name of Bitcoin then I think that's the one we need and not rebranding.

The Re-Branding of bitcoin is actually no need to change ,it is just they think that bitcoin is getting low. All the new competitors of bitcoin are just emitating the ideas of bitcoin and process and with that if people who are very into it with the bitcoin may actually help them make it better and to avoid having rebranding because it may cause a big impact to the future and maybe it can also brings the bitcoin to be face out or banned or be gone. So for me no need to change but just need to have a security and troubleshooting for some maintenance and that's all.
allthebitandbobs
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July 04, 2018, 09:10:44 AM
 #26

why would u rebrand a well know brand name  ???Bitcoin is the most well know cryptocurrency in the world  .

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Aroma92
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July 04, 2018, 09:17:58 AM
 #27

No, rebranding is not required. There are so many different altcoins around, that's how it's dazzling in the eyes. Let it remain as a rarity. )))

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July 04, 2018, 09:33:07 AM
 #28

I think rebranding does not need to be done on bitcoin, bitcoin is already famous, it already has a lot of fans. Rebranding needs to be done only for something that fails and wants to restart, if bitcoin changed name then I think it will not pull anymore.
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July 04, 2018, 09:37:23 AM
 #29

You just can't rebrand Bitcoin because it would require consensus where majority is agree with your "rebranding" idea. Even if majority agree, that would make confusion, community-split and maybe chain-split just because your idea.
And what is the need to rebrand bitcoin. Everything is going OK and the majority holds the same opinion, I feel. It is for sure an idea that would be refuted by most of the people on this forum. And the arguments that are put forward by the OP are not strong enough to move the majority opinion in the favour of REBRANDING for the bitcoin. It is not required most importantly!
I think rebranding does not need to be done on bitcoin, bitcoin is already famous, it already has a lot of fans. Rebranding needs to be done only for something that fails and wants to restart, if bitcoin changed name then I think it will not pull anymore.
Exactly...it would be a total waste of time, in fact! Instead there are many other issues regarding bitcoin that need foremost attention at this point of time.
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July 04, 2018, 09:46:05 AM
 #30

Do you think Bitcoin needs some Rebranding?

Rebranding is the creation of a new look and feel for an established product or company. The usual goal of rebranding is to influence a customer's perception about a product or service or the company overall by revitalizing the brand and making it seem more modern and relevant to the customer's needs.

First off, the name is a bit confusing? - Most people see the name and associate it with some physical coin. The media is also not helping with this

perception, because with every article about Bitcoin, pictures are shown of physical Casascius bitcoins.

The other aspect of Bitcoin that can be rebranded is it's bad reputation that has been built up and shilled up ..over years.

Every company gets to a point where they need to re-think their original goals and future plans... Why not Bitcoin? We have come a long way

since 2009 and making small changes will help us to take this into a new future, without the baggage of the past.

What would the pro's and cons of this be, and also the impact?

Let's discuss  Grin Grin Grin
Well in my opinion, it's not necessary to change it. It has already caught the attention of all people the way it is. It has known as BITCOIN, it will always be.
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July 04, 2018, 09:51:02 AM
 #31

There is no need to rebrand bitcoin. It has already mark its existence in the cryptocurrency. Trying to rebrand or rename it would surely create confusion among investors. What btc needs are believers that the coin has a huge potential to change anyone's life to better one.
KevinHD
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July 04, 2018, 10:49:46 AM
 #32

Re-branding bitcoin is like eliminating the mother of all cryptos. Bitcoin is already a definition of a cryto, and rebranding it would take effect in what the cryptos is.
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July 08, 2018, 03:18:32 PM
 #33

No, well, what's the point. The essence of bitcoin does not change because of this, therefore it is extremely stupid ... why the new brand?)
What should this change?
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July 08, 2018, 03:26:26 PM
 #34

I think that btc needs rebranding but I am not expert and I don't know how to do this. However, I am sure that the re-brannding of btc will help it to become more powerful and attractive to people and businesses
wave1002012
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July 08, 2018, 03:38:47 PM
 #35

Do you think Bitcoin needs some Rebranding?

Rebranding is the creation of a new look and feel for an established product or company. The usual goal of rebranding is to influence a customer's perception about a product or service or the company overall by revitalizing the brand and making it seem more modern and relevant to the customer's needs.

First off, the name is a bit confusing? - Most people see the name and associate it with some physical coin. The media is also not helping with this

perception, because with every article about Bitcoin, pictures are shown of physical Casascius bitcoins.

The other aspect of Bitcoin that can be rebranded is it's bad reputation that has been built up and shilled up ..over years.

Every company gets to a point where they need to re-think their original goals and future plans... Why not Bitcoin? We have come a long way

since 2009 and making small changes will help us to take this into a new future, without the baggage of the past.

What would the pro's and cons of this be, and also the impact?

Let's discuss  Grin Grin Grin

I think re-branding bitcoin is not a good idea since bitcoin is already known to world market and everyone and may be re-branding bitcoin may creates panic to many people.
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July 08, 2018, 03:43:35 PM
 #36

I think that btc needs rebranding but I am not expert and I don't know how to do this. However, I am sure that the re-brannding of btc will help it to become more powerful and attractive to people and businesses

Well in my opinion there is no need for a re branding or what so ever it would only feel very differently and bitcoin is pretty powerful and attractive the way it is so there is no need to do such thing, And if bitcoin would get a new-look it would only feel not like bitcoin but a different Cryptocurrency and would only worsen the decreasing value of bitcoin and even the worst makes it value depleted to nothing.
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July 08, 2018, 03:51:50 PM
 #37

No i also think there is no need rebranding of bitcoin. because it may can affect investors. We need to more real life using of bitcoin.Then bitcoin will automatically rebranding in the world.

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July 08, 2018, 04:07:12 PM
 #38

What do you say? Rebranding?
I think, no need nothing!
Bitcoin is brand by self.
Idea is bad and unuseful..
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July 08, 2018, 04:59:43 PM
 #39

I do not think that this is necessary now or in the future. Bitcoin is a word that has settled in the souls of so many people and will forever remain there
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July 08, 2018, 05:08:08 PM
 #40

Rebranding of bitcoin is not necessarily what we need right now. Now need for a change of name or anything. As for the physical representation, most people already know that bitcoin is a digital entity. The only thing I would love changed is the ideology of bitcoin; the perception people have towards it.
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