I have to say this is an interesting looking coin. I see you have done a load of work before the launch, such as smart phone apps, getting merchants on board, with the possibility of atm integration too. Kudos Dev.
As a fellow Brit and a crypto lover, I have to admit this coin has a chance of doing well, I will be mining this when it launches.
Us Brits need to undo the financial shackles which have been placed on us by the banking families, this coin and Britcoin may provide the answer? We shall see.
Whilst I believe that a crypto-currency should not really involve nationalism, it is a very different thing for crypto-currency to present a strong local connotation or geographical affiliation.
Take for example the Lewes Pound:
http://www.thelewespound.org/ or Bristol Pound:
http://bristolpound.org/ already in use within the United Kingdom.
...
It will be good to get back to using 'Sterling' as
real money - See:
https://wikipedia.org/wiki/Pound_sterling -
" ... At various times, the pound sterling was commodity money or bank notes backed by silver or gold, but it is currently fiat money, backed only by the economy in the areas where it is accepted ... "For cryto-currency to work well you need economy (goods and services), people who use and who trust in it (to drive the economy) and a 3rd party means of exchange which allows people (and businesses) to effectively back (or buy into) the currency with existing assets and/or to provide the equivalent of liquidity in markets.
It's clearly apparent that the Sterlingcoin dev. team understands the importance of such factors and they have begun to put in place the fundamental basics even prior to the launch.
- Bitcoins, Alt. coins, Pizzas and Haircuts. -
https://bitcointalk.org/index.php?topic=323188.0- Philomena Cunk on Money from "Moments of Wonder." -
https://www.youtube.com/watch?v=Z-YKw8w-e50 
- Shire Silver -
https://shiresilver.com/ - A good example of 'real money' that isn't even a crypto-currency !
