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Author Topic: Nxt marketing & promotion :: Nxt forum now moved to nxtforums.org  (Read 78023 times)
salsacz (OP)
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February 02, 2014, 03:25:55 AM
 #421

Miss + easy donations = profit (many followers)

https://twitter.com/Amber_Walter
https://twitter.com/Amber_Walter/status/429800403371560960
https://www.facebook.com/TheThreeYearLie/posts/612654855456623

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‏@Amber_Walter
Just made my first donation with Earthcoin. Can't believe it was so easy to help save animals! #earthcoin... http://fb.me/6A3ZKRbEI

This reminds me I actually know miss Czech republic from the school

green + nxt + charity = celebrities support
salsacz (OP)
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February 02, 2014, 05:21:15 AM
 #422

someone from UK who would send her pink T-shirt with our logo? Cheesy
http://fiverr.com/hollick64/be-your-model-and-advertise-and-promote-your-business
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February 02, 2014, 07:07:10 AM
 #423

someone from UK who would send her pink T-shirt with our logo? Cheesy
http://fiverr.com/hollick64/be-your-model-and-advertise-and-promote-your-business

What about body art only photoshoot? Then we can save on the T-shirt Cheesy

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February 02, 2014, 07:11:48 AM
 #424

I don't think it's a good idea to use the cheap "sex appeal" sells strategy.
It's a cheap marketing plot that really don't bring attention to NXT as something other than "something associated with girls".

I think we should focus on donating to things that actually matter: wikileaks, snowden, fighting climate change, biotech research, hightech stuff.
Let's try to brand NXT as the futuristic cryptocurrency.

Also: I am not saying we can't use any of those "cheap marketing schemes", but let's not prioritize it over the important ones.
Having random hotgirls with a NXT logo tweeting about it certainly gets the logo out there in the zeitgeist, but you run the risk of being labelled as yet another altcoin joke
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February 02, 2014, 11:03:10 AM
 #425

From eb101 on nextcoin.org:
Quote
I heard blockr.io is looking to add a new coin. I already sent them a message about Nxt, but feel free to do so as well:
http://blockr.io/addcoin

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February 02, 2014, 12:52:52 PM
 #426

A little small minor miniscule advice for promotion of Nxt in general:

If you address third parties, don't make the mistake to emphasize your goal of promotion too much.
You might think "hey, I am am indeed promoting a currency and this is actually good promotion", but we are all bothered with ads all day long and have a sceptical attitude towards promotion.

I did this wrong myself in the beginning, when trying to set up online chess tournaments.
I told them I want to promote a currency by donating prizemoney. the reply wasn't too friendly in the beginning.

But think about it: you don't wanna sell something, you offer a vehicle, that is extremely valuable and you offer it for nothing!
The adoption of cryptocurrency in online games or any online activity, where physical goods aren't exchanged, is extremely scarce, but in fact it fits like chalk and cheese. you bring value to their product/platform/game by pointing out the values of Nxt.

Our marketing should strongly circle around third parties adopting Nxt as an easy to use currency.
We don't have to address every single enduser ourselves!

NXT: 5231236538923913892
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February 02, 2014, 01:13:43 PM
 #427

I don't think it's a good idea to use the cheap "sex appeal" sells strategy.
It's a cheap marketing plot that really don't bring attention to NXT as something other than "something associated with girls".

I think we should focus on donating to things that actually matter: wikileaks, snowden, fighting climate change, biotech research, hightech stuff.
Let's try to brand NXT as the futuristic cryptocurrency.

Also: I am not saying we can't use any of those "cheap marketing schemes", but let's not prioritize it over the important ones.
Having random hotgirls with a NXT logo tweeting about it certainly gets the logo out there in the zeitgeist, but you run the risk of being labelled as yet another altcoin joke


+1
Don't get me wrong, I like hot naked chicks, but it's not the best marketing for NXT. Don't forget that half the world has boobies and isn't that interested in seeing more.
Using sex-appeal in marketing is so 1960's, NXT needs to be 2060's.....

On the climate-change/carbon-offset/charity front, I've got a great proposal in the pipeline that won't cost a fortune, but will both do some good in the world and get NXT some really unique, high-profile publicity.  Stay tuned for further info, I should be able to post a working plan later on today.

(great proposal, I'm so modest  Grin )

Nulli Dei, nulli Reges, solum NXT
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bitcoinpaul
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February 02, 2014, 03:12:44 PM
 #428

Quick Poll for Conference Funding
https://bitcointalk.org/index.php?topic=445338.0

salsacz (OP)
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February 02, 2014, 04:09:45 PM
 #429

welcome our new campaign manager for reddit (I think there are 2-3, but this one would also pay for campaigns)

salsacz, when nexerns client is published for a few days and we filled the subreddit /r/Nxt with many quality links, I want to start a reddit ad campaign.

http://de.reddit.com/wiki/selfserve
http://www.reddit.com/ad_inq

I will create pictures, other users can create pictures as well. We get 1000 views for 0,75$. We can target specific subreddits like /r/Bitcoin with 100k user or /r/litecoin with 18k user. But we can also target the whole frontpage.

For only 75$ or 1000 NXT we could create 100k views. From interested persons or from every person world wide.

I think it would be nice if we can get a minimum of 24.000 NXT for this. I would use 250 NXT per week to generate about 20000 views each week. In the beginning only on cryptocurrency subreddits. Later I would rotate it, so the "normal" ppl see the ad also.

This campaign I would run for 2 years. What do you guys think?

I don't think we should plan spending 2 years for reddit ads. In a few month, NXT is known (or not).

Maybe a short campaign (3 month)? After that, we decide again?

Or that. 3 months, but generating more views over that time. Then we can see the results and decide. You are right. Smiley
salsacz (OP)
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February 02, 2014, 07:23:01 PM
 #430

As you maybe noticed, I always "announce" future payments in the gdoc for any comments before sending payments from NxtMarketing acc. Few days have passed, so the last payments are in same criterias as previous:

8th How To Russian video   http://www.youtube.com/watch?v=AGP5i13kVs4   -1000   6630946170421160221   sent

Russian FAQ Wiki translation   https://bitcointalk.org/index.php?topic=412243.msg4840276#msg4840276   -1000   5655031817077790666   sent

What is Nxt Dutch   https://bitcointalk.org/index.php?topic=412243.msg4802135#msg4802135   -1000   18229868146885750725   sent

with one new
 - tournaments are prepared, so the payment (4800 for chessplayers, 1200 for managing/WRITING articles/and publishing)
https://bitcointalk.org/index.php?topic=412243.msg4645607#msg4645607   -6000   5231236538923913892   sent

https://docs.google.com/spreadsheet/ccc?key=0AgAGADgnQcrtdHRrV3V3Z1lzOXVEMWtqdElUaEtqV1E#gid=15

PS: but what we do with Asian Prepper? He recorded one video, but cut it at probably 4-5 pieces Cheesy
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February 02, 2014, 07:45:20 PM
 #431

PS: but what we do with Asian Prepper? He recorded one video, but cut it at probably 4-5 pieces Cheesy

We all learn from Peter Jackson and the Harry Potter films  Cheesy

Is it an idea not to think of them as separate vids, but as one interview?
Not to be stingy, just as food for thought?

Edit: also thanks for the Nxt, once again! Smiley

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February 02, 2014, 07:51:59 PM
 #432

I just heard back from my designer friend and they are getting really excited.

Basically they are a company whose core business is delivering total brands, so they could "pull together" the Nxt image.
We could have one style worked through apparel, business cards, promo materials etc.

I've sent them the current material and stressed that the logo is a given, but invited them to play around with it and show us what they come up with.

Just so you know who they are, here is the company website: http://onepagedesign.nl/

The portfolios for the two people who will be working on it:

1. My mate:
http://dutchgamedesign.wordpress.com/portfolio/ (fairly old)
http://www.redbubble.com/people/bergmandesign/portfolio

2. The "other" guy, whom I haven't met yet.
http://www.idxsign.com/

Currently they are working for Samsung and Vodafone on a project.

We are setting up a meeting to see what they could do, but it's sure they could provide us with all branding designs if we want.
They would be willing to do this for 30.000 Nxt, as they believe that if they do a good job, and Nxt rises in value it will be a very good investment.

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gvans
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February 02, 2014, 08:17:08 PM
Last edit: February 02, 2014, 08:35:26 PM by gvans
 #433

 gvans nxt monolith  -files for production available

                

As requested, I have done some research and processed manufacturing files for nxt monolith.
Instruction pdf and dxf-files for lasercutting are provided. Lasercutting is the easy and preferred method as it results polished edges for acrylic.
Also iges and stl files for 3d-print and cnc are available.

instructions pdf: https://www.dropbox.com/s/qeydnudw0z37f7o/gvans%20nxt%20monolith%20instructions.pdf

public folder: https://www.dropbox.com/sh/avdfu4e3o17breq/1jxGsOXtJM

I think these will make brilliant marketing material for Bitcoin conferences and they are exclusive novelty items too. I may look up for possibilities to manufature these myself. But feel free to use all the data to get these produced if needed asap for conferences etc. Consult and discuss details with your manufacturer before production.

- this was a post on main nxt-thread but I thought this may be useful and easier to spot here for marketing purposes too -

BTC 1Mye3mqB9WQdCj3uFwx6zcRArnzbUiq6Ro  ★ [NXT] NXT-RA49-RXFR-V6WE-97HT9
★ [ORA] LOGO  ★ [NEM] LOGO  ★ [NXT] MONOLITH  ★ [EXO] LOGO  ★ [FIMK] LOGO  ★ [NODE] LOGO
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February 02, 2014, 08:58:47 PM
 #434

Hi,
I'm webdesigner, added some CSS code and HTML to the file in nxt/webapps/root/message.html. The font is from google fonts. All in one, we just need to replace the file by mine. Informations in yellow block is quoted from nxt wiki.

NXT message re-designed by me, image and video (on vidd.me) :



I release the code if I get a reward from NXT Community, I think 2000NXT is a good amount, I can do the same job for "Alias". What do you think ?
EvilDave
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February 02, 2014, 11:22:03 PM
 #435

@Damelon: Nice one, their work looks good, very clean.

@gvans: do like the monolith. I know some laser-cutting dudes who might be able to do me one. I'll grab your files and make some calls in the AM.

@Damelon; want a monolith for the conference?


Nulli Dei, nulli Reges, solum NXT
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February 02, 2014, 11:22:56 PM
Last edit: February 02, 2014, 11:36:34 PM by Damelon
 #436

@Damelon; want a monolith for the conference?

Who DOESN'T want his own pet monolith?

Edit:

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February 02, 2014, 11:54:31 PM
 #437

Reposted from the main BTT thread, if anyone missed it  Roll Eyes


EvilDaves totally non-evil Carbon-offset program for NXT

Welcome to my proposal for a carbon-offset program to be implemented by the NXT community in order to offset some/all of the environmental costs of the energy used by NXTs network infrastructure. This is a long bit of reading, but it's all important:


The GW problem.

It’s difficult to make a proposal like this without getting into the more controversial aspects of the Global Warming debate, as we have seen before on the BTT forum.
So I am going to ignore the GW debate almost totally, except for these points:

Weather patterns are changing, the world over. Even in my lifetime I’ve seen the weather in northwest Europe change. New weather records are being set every year, extreme weather events seem to be more frequent.

These changes may (or may not) be due to human activity. One undeniable fact is that the amount of CO2 (and other pollutants) present in our atmosphere has been steadily rising since the Industrial Revolution. This is probably not a good thing.
Anyone seen the air quality in Beijing lately ? Or Athens ? Or Indonesia ?

Forests are being destroyed all over the world, and while there are re-forestation projects in place, we are still gradually losing forest cover globally. Forests can be seen as one of the lungs of the planet, pulling in CO2 and other pollutants and locking them up their own biomass, and providing us with lots of lovely oxygen.

I am not going to say that rising CO2 levels are responsible for global warming, you guys can make your own minds up about that.
I am going to say that we need to stop burning so much shit and throwing it into the atmosphere, and we need to maintain forest cover to soak up our CO2/pollutants and provide the oxygen we breathe.
With that in mind:

How does NXT contribute to atmospheric pollution/CO2 levels:

Very simply: the NXT network runs on computers, computers use electricity, electricity is made (mostly) by burning fossil fuels and throwing the resulting emissions into the atmosphere. Depending on where you live, the electricity to power your computer may come from a clean nuclear or hydro-electric plant or, more likely, from an ancient 1950’s coal burning power plant.

One of the many good things about NXT is that it has a much lower power consumption than other crypto-currency networks.  There are estimates of NXT vs Bitcoin power use that project that NXT will use 5% of the energy used by Bitcoin, assuming that NXT and BTC are of equal size.

Low energy use is good, but it is also possible to completely eliminate the environmental impact of even those low emissions, by funding carbon-offset projects. This would result in the NXT network, as a whole,  contributing no CO2 emissions/atmospheric pollution at all.
Zero emissions will not only be good for the planet, but will also be a very powerful marketing point for NXT and (AFAIK) a unique aspect of NXT that no other crypto can claim.


WTF is a carbon-offset program, EvilDave?

Very simply: NXT burns electricity, releasing a small amount of CO2 and other pollutants into the atmosphere. A carbon-offset program then compensates for those emissions by lowering (or capturing) emissions, for example by planting trees, investing in clean technologies, scrubbing CO2 or various other techniques.
Because the atmosphere can be seen as a single big ball, the carbon-offset techniques can be applied anywhere, not just locally.
So, for example, we could compensate for the US NXT network emissions by planting trees in Cambodia, or Fiji…u get the picture, think global.


The two most interesting carbon-offset programs:

Plant trees. Trees are basically big atmospheric filters, who spend all day pulling in CO2 (and other pollutants),  then locking these nasty emissions up in themselves and releasing oxygen for us to breathe. Reforestation projects are a classic carbon-offset project and appear to be quite effective. In any case, more trees can never be a bad thing.

Clean stoves. Much of the developing world (2-3 billion people) still cook using crude, inefficient wood/coal/cow dung/whatever burning stoves. This gives rise to huge emissions and local air pollution which brings health and quality of life issues with it. Recently several groups have begun to develop much cleaner and more efficient cooking stoves, which not only cut emissions and need less fuel, but make a serious improvement in the quality of life for a lot of very poor people. Again, this can’t be a bad thing.

There are quite a few other options, such as investment in wind/solar/nuclear power or cleaner refinements of existing technologies, or even science-fictional projects to scrub CO2 (and methane) out of the atmosphere and bury the liquefied gases.
I vote to ignore all of these and concentrate on the trees and clean stoves.
The advantages of both are very, very clear, and the clean stoves project has the added benefit of making lots of peoples lives better in the very poorest parts of the world.


What will it cost ?

I’ve made a very, very rough estimate of the total energy use by NXTs network infrastructure for a year. Any corrections are welcome, but for now this is good enough:

Assuming a NXT network of 1000 RaspPi (non-solar) and 1000 small VPS:

RaspPi power consumption is 4 Watts (from ebereons numbers) = 35 kiloWatthours/year x1000 = 35,000 kWh per year
VPS consumption is around 10 -25 Watts (Amazon EC2+guess work) = 88 - 220 kWh/year x1000 = 88 - 220,000 kWh per year.

This gives a total for my hypothetical 1000 RP/1000 VPS network of somewhere between 123,000 and 255,000 kWh per year.

Taking these figures and plugging them into various carbon emission calculators gives us total CO2 emissions, which vary between country, of between 88 and 176 tonnes per year (in the US or China) or as low as 20 - 40 tonnes in Switzerland (because of the Swiss use of hydro-power)

I’m going to aim high here and make some more rough estimates:


NXT network of 1000 x RaspPi and 1000 x VPS/home PCs will emit 200 tonnes CO2 per year worldwide, plus other pollutants.

If we choose for the Swiss MyClimate offset program, which varies from 30-90 CHF per tonne, the cost of an offset project to cover 200 tonnes CO2 per year will be somewhere between 6,000 to 18,0000 CHF (Swiss Francs,btw) per year. This will go to Swiss, European and worldwide projects, mostly in reforestation and clean stove technology.

1 BTC is around 780 CHF right now, which makes 1 NXT worth 0.0625 CHF, giving us a cost in NXT from between 96,000 to 288,000 NXT to cover all of NXTs pollution for a year, and allow us to (truthfully) market NXT as a 100% green, zero emissions technology.


Last few points:

Administration/personnel
A carbon-offset program is not very difficult to set up and maintain, one person could probably handle the initial set-up and administration, because we would simply be buying into an off-the-shelf project portfolio. I’ll be happy to volunteer, but I do want 1 or 2 other people to share the responsibility for any NXT accounts. Don’t want me heading to Costa Rica, now, do you?

The future.
Right now forging income is low, but when NXT rises to take over the world, that will change. It makes a lot of sense to pay for an on-going expense like the carbon-offset program out of forging income, rather than just spending NXT capital on it.
I would like to see a fairly large chunk of NXT unclaimed coins set aside in a forging fund, to provide an income stream to finance carbon-offset (and possibly other) projects.
Are there any projections for forging revenue over the next couple of years ?
What is the current forging revenue from 1 megaNXT ?

What's needed:
I would like everyone in the NXT community to give this some thought and criticism. I particularly want someone to provide some better numbers, esp. on the number of computers in the NXT infrastructure now and in the future.

I think that my guessed numbers are good enough to start with, and that I’ve got the cost estimates in the right area. Precise numbers are not so important, the important points are that NXT will be reducing pollution and doing good things, and that we can then market NXT as 100% green and zero-emissions, as well as helping the poorer folks.


So, please allow me:
First: to grab a large chunk of the unclaimed coins, from 100,000 to 300,000 NXT and use them to buy one years worth of carbon-offset.

Second : to put aside another big chunk of NXT (500,000 – 1,000,000) as a forging fund, to provide finance for this and other projects in the future.


That’s it, sorry for all the reading.
And, oh, yeah,, I do want some bounty for this, obviously, I’m very fond of money.

TL:DR version:
Global Warming ignored by EvilDave, think air pollution bad, too much CO2 probably bad.
Trees good, clean cooking in poor countries good.
NXT runs on computers, computers burn electricity, electricity making dirty.
Compensate dirty electricity, plant nice clean trees, make clean cookers.
Give EvilDave much money, he make happen.
Make big pile money work forging, make more money for future. Buy beer.



Nulli Dei, nulli Reges, solum NXT
Love your money: www.nxt.org  www.ardorplatform.org
www.nxter.org  www.nxtfoundation.org
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February 02, 2014, 11:55:53 PM
 #438

@Damelon; want a monolith for the conference?

Who DOESN'T want his own pet monolith?

Feck.....

Had fun reading my little proposal?

Nulli Dei, nulli Reges, solum NXT
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www.nxter.org  www.nxtfoundation.org
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February 03, 2014, 12:41:12 AM
 #439

The swarming thing is just for online media from my understanding. Myth and FUD busting/commenting/fact checking and correcting for articles and such.
so we could then present it in graphics:
http://nxtcoin.blogspot.cz/2014/01/nxt-distribution-infographics.html


in this graph, can we use gold color for Nxt as well to match the Bitcoin color? If we use silver color for Nxt and gold color for btc, it may give people the impression that btc is better than Nxt.
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February 03, 2014, 02:25:25 AM
 #440

My buddy Leon and I just did a 2 hr video interview with Anon136 covering the major topics that sets nxt apart from other cryptos.  It will take me 1-2 days to edit the videos and I will upload it for everyone to use.

If you know someone that can help with the video transcription, please let me know.  Once we have one English transcription, everyone can use it to translate into other languages.

Tai Zen

I'm back from CNY holiday. I'm setting up the English transcription of this great interview, and it's estimated to complete it tonight.
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