@cypherdoc, you just wrote bitcoin PR manual.
1. don't talk about mining. its confusing.
2. don't talk about the blockchain. its even more confusing.
3. say that bitcoin is "digital gold". that'll definitely make them sit up.
4. say that only a fixed number will be issued and then NO MORE.
5. say that since its digital it can be instantaneously transported across borders w/o detection. they'll immediately realize the implications of this.
6. don't say anything about "cryptocurrency" or "cryptography". this makes it sound like bitcoin is trying to hide something along the likes of Silk Road and other illegal activities.
7. say that bitcoins are secured by "advanced mathematical algorithms" that prevent counterfeiting. sounds impressive.
8. try to avoid saying anything about Satoshi since an unknown character brings to mind a shady type character or hidden agenda.
9. do explain that the decentralized or "spread out" nature of bitcoin makes it indestructable to gov't or Fed intervention. they'll like that.
10. when they ask what its denominated in say that bitcoin is a currency unto itself and "floats" in value against other fiat currencies like the USD but bitcoin is in fact NOT a fiat currency. you might mention that you think that bitcoin will become the gold std against which all other currencies will be measured.
11. i wouldn't recommend newbies go to forum.bitcoin.org especially with all the trolls we've been getting there recently. the best place for them to go to learn about bitcoin is bitcoin.org which explains all the facts and has references.
I'll restate your points and will add some
Don't mention:
- mining
- blockchain
- crypto (unless it goes into technical details and you are asked how it is implemented)
- satoshi
- forum
- specific exchanges and businesses (unless you've been paid for that, maybe)
Do say:
- "digital gold"
- there never will be more than 21 million of bitcoin in existance
- bitcoin is secured by "advanced mathematical algorithms"
- "no government can repeal laws of mathematics"
- decentralized with no single entity to be shut-down or pressured, just like bittorrent
- quick and low cost payments over internet,
- can be easily and covertly transported over national borders
- negligible transaction fees
- "Disruptive disintermediation" (if audience seems to have above average IQ)
- pseudonymous and potentially anonymous transactions
- accounts cannot be "frozen"
- can make donations to wikileaks etc
- easier to store and transport than gold
- it is just like gold which you can teleport to anyone on the planet
- bitcon.org
- valued below 1$ in Spring 2011, valued at <whatever> dollars now.
- traded on a number of independent exchanges, which set up valuation against fiat currencies.
- potential low cost replacement of interbank settlement networks such as SWIFT
feel free to add to these lists
@all, do not freaking even think to speak to media before reading this.
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