Vertcoin - First Scrypt N | First Stealth Address - Privacy without mixer

[jtpeters]

Well, I suppose time will tell. I'm only speaking from experience at having built several multi-million dollar businesses from scratch and working at one of the Big 6 ad firms.

Whether the emotional connection is done with a catchy tune or good marketing or a mascot or whatever, it'll be quite integral to the long-term success of this coin.

I can only hope that we will populate our forums and meeting tables with the kinds of people that will ultimately use the product (not just technical people). Not doing so would be a big mistake.

I think the problem here is that you're trying to sell a product, and Vertcoin is a service. That kind of marketing can work for service brands ("For everything else there's Mastercard") but I really don't see how adding a cute mascot, at this stage, would help in any way. Jingles are for television adverts, "good marketing" is too vague to discuss. What exactly do you propose? Bear in mind you're trying to sell something that doesn't have intrinsic benefits for anyone other than the people mining it. I think Vertcoin's viability rests solely on adoption by miners, at least in these early days. You won't convince them to come with cute or sexy marketing; either they'll see the potential in the gains that the algo provides, or they won't. I'm taking a fairly long view here. Litecoin didn't start out valuable, it became valuable because the mining community adopted it in response to FPGAs/ASICs. The network conditions that kind of situation creates validate the currency, and I hope to see the same for Vertcoin.

That's my take, anyway. I welcome criticism.

The answer is found on page one. People saw it as viable before they started mining it, correct? It was marketed to miners before mining.

And so now that we are mining we must market to the people who will be using it in future before they start using it.

We can communicate intrinsic benefits before they exist or are used. That is what marketing is.

(Services are products. I do not mean things you can touch, like in retail or manufacturing. "In marketing, a product is anything that can be offered to a market that might satisfy a want or need" Anyway, that's just terminology.)

[jtpeters]

Not sure why you guys are arguing..

More of everything is good for Vertcion.  More marketing, more memes, more gimmicks, more development, more tech, more blogs, more word of mouth, more viral marketing.

More, more, more.. let's fire on all cylinders!

In the classical sense, as debate, yes. It is healthy, I think. No need to pretend we are in Disneyland. Vertcoin has lots of potential, and we can uncover it by doing just this.

[turtoro]

Your remarks are totally correct. The people decide, we don't. And if you take my statement a few minutes ago, by no later than the mid term, usability determines the value (and profitability for the miners). This is why you could print the biggest shit on the dollar today, people would of course keep using it. Nobody would hold too many DOGE if there weren't any ideas for its usability to be announced... The best way to make it successful would be to create demand for it. If you just put this into the market as another alternative, it is a roulette game at maximum for the Vertcoin to become successful. If you create demand by putting into a favourable position for purchases (faster, easier than other methodes), that will boost it.

I totally agree with your "The best way to make it successful would be to create demand for it. " statement.

I would add that the only way to create demand for it (unless we're doing B2B only) would be to allow consumers to develop an emotional relationship with the product.

Then the question becomes, how do allow people to connect emotionally with what we are doing?

The answer is neither strictly logical nor technical. It is emotional.

We must remember that people had trust issues with PayPal too because of their name. But now nobody cares. Businesses trusted both Google and Yahoo despite the looks of their websites. Whether or not a mascot is a bad idea is only an issue for our imagination until we have actual evidence that it is not. But right now the most successful altcoin has a mascot and smart companies follow and improve upon their competitors' offerings.

Its possible to create an emotional attachment without reverting to cartoonish gimmicks. You mentioned geicko before and i thought that was an unfair comparison. Geicko has been around for nearly 100 years. The gecko campaign has only been around the last ~5 years, long after it solidified itself as a market leader. This is the nature of business. Stand out as a serious contender, gain market share, then work on "hype" marketing.

In regards to Paypal/Google/Yahoo...I remember when they first came out. It wasn't "viral marketing" which drove them to the top, it was the quality of their services. The product spoke for itself. Marketing is needed and is a must, but it has to be based on facts, not gimmicks.

"Marketing is needed and is a must, but it has to be based on facts, not gimmicks. ".. I had to chuckle when I read this. It's all gimmicks unless you're sticking with b2b

would not the Spartan graphic be a cartoonish gimmick? (with a lot less-broad appeal, I might add)

I'm not suggesting we go with a cartoon image. What I am saying is that it is very important we create an identity that has an emotional connection with our market. (After defining who our market is, of course) This can be done in a variety of ways. But on the internet, it's through the visual.

Marketing focus at this stage has to be directed to the alt coin community. Consider this your b2b. Btc has a head start on the mainstream, let them do the hard work. The next gen (us) will follow.

Glad you had a chuckle.

You did suggest we have a cartoon image.

The spartan image is a meme among vert holders.

Our current market is the alt coin community which recognizes the flaws in Btc, Ltc and the need for anonymity. Everything else will follow, and even then, the marketing has to be done in a competent, professional way. Im sorry, but you are not going to get Mr and Mrs Smith to consider cryptos with just astroboy. There has to be a proven and shown economic incentive for them to adopt it. Vtc will do this, because its the superior product in a new industry.

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[Alakazam2000]

Why don't we ask doge developers help? I mean marketing help, we could ask them some kind of partnership: we have a strong currency and they have a lot of users, since doge is not meant to be a gold currency we could party up, we could make vert/doge exchanges and when vert grow stronger even the doge could benefit from it... what do you think? Vert for big payments and doge for micropayments, it could do well. Afterall doge devs can actually understand why VTC is a good coin

[mikeymillie]

+1   for the community name   conVerts 

[tabjohn]

the best advertisement for us would be to have a listing on coinwarz for the most profitable coin... 

Yeah, I think too. But on coinwartz there are only sha-256 and scrypt coins... but it would be a GREAT advertisement for us

[jocke_]

Not sure why you guys are arguing..

More of everything is good for Vertcion.  More marketing, more memes, more gimmicks, more development, more tech, more blogs, more word of mouth, more viral marketing.

More, more, more.. let's fire on all cylinders!

you are right sir. let all the flowers bloom.

[jocke_]

+1   for the community name   conVerts 

word "con" means like "scam" or "hoax"... so how about no?
people will decide.
-1

[turtoro]

Not sure why you guys are arguing..

More of everything is good for Vertcion.  More marketing, more memes, more gimmicks, more development, more tech, more blogs, more word of mouth, more viral marketing.

More, more, more.. let's fire on all cylinders!

you are right sir. let all the flowers bloom.

I wouldnt call it arguing, more of a spirited debate   thats healthy.

You are right though, the more of everything!

[ieatm3s]

word "con" means like "scam" or "hoax"... so how about no?
people will decide.
-1

agreed.

[mikeymillie]

+1   for the community name   conVerts 

word "con" means like "scam" or "hoax"... so how about no?
people will decide.
-1

"Convert" (the noun) means someone who has come to believe in something. I think there is no reason to be worried about 'con' in the negative sense for a coin that is clearly not a scam. 

[ieatm3s]

"Convert" (the noun) means someone who has come to believe in something. I think there is no reason to be worried about 'con' in the negative sense for a coin that is clearly not a scam. 

Have you ever talked to random people outside of your circle about it? If anything people think crypto is a get-rich quick scam. I have even heard the term "pyramid scheme" from several highly educated people.

[BorisTheSpider]

Have you ever talked to random people outside of your circle about it? If anything people think crypto is a get-rich quick scam. I have even heard the term "pyramid scheme" from several highly educated people.

Yeah I agree with this. If you talk to normal people, you'll hear this a lot.

Here's an idea - go and give some VTC to a friend or relative the next opportunity you get. Don't try to convince them it's not a scam, don't tell them it's not a pyramid scheme if that's what they believe. Just say "I mined some of this, figured I'd give you a bit now while it's cheap - if it goes up a lot, it'll be a nice gift", leave it at that.

I'm going to do it the next opportunity I get.

[alc]

The answer is found on page one. People saw it as viable before they started mining it, correct? It was marketed to miners before mining.

And so now that we are mining we must market to the people who will be using it in future before they start using it.

It's one thing to say that, and entirely another to do so. Vertcoin currently has no non-speculative value. The people who might one day use it have no current interest in it, and won't unless the ASIC Armageddon kicks in. The people who might use it after that are so far away that talking about them makes no sense.

You can't sell average people on Vertcoin because the things that they're interested in don't collide with the things we're interested in.

[aikon]

I'd like to mine at a p2pool, but I'm wondering if the 'dust' issue I've heard about with other coins is still there? I'm only mining at 380kh/s, so I'm probably getting loads of small payments. Is this gonne rise the fee's for me with Vertcoin?

[mikeymillie]

"Convert" (the noun) means someone who has come to believe in something. I think there is no reason to be worried about 'con' in the negative sense for a coin that is clearly not a scam. 

Have you ever talked to random people outside of your circle about it? If anything people think crypto is a get-rich quick scam. I have even heard the term "pyramid scheme" from several highly educated people.

I'm thinking Convert in this sense applies to people who converted to Vertcoin from other alts because they like Vert's advantages and the fact that its not a scamcoin or promoted by well known scammers.  From other alts and Bitcoin itself is where most of the next wave of early adopters are going to going to come from, so it fits the message.  People outside crypto are not going to be aware of VertCoin for a long time.  Whatever, I like the name because it's catchy and doesn't take itself too seriously.  Don't be so defensive about the whole "pyramid scheme" BS that applies to all crypto as a whole. Really, people who are thinking crypto is a scam are going to think it's a scam no matter what words we use so we might as well use ones that are fun.  They'll come around eventually.  And become Converts!

[luthan]

I'd like to mine at a p2pool, but I'm wondering if the 'dust' issue I've heard about with other coins is still there? I'm only mining at 380kh/s, so I'm probably getting loads of small payments. Is this gonne rise the fee's for me with Vertcoin?

i wouldn't recommend with your speeds.  i tried doing p2p, even setup my own node, but honestly i have gotten more coins out of regular pools.  really like the vertcoinheavyindustries.com

[ieatm3s]

Guys... Can we pick it up where worldcoin left? http://www.reddit.com/r/vertcoin/comments/1xjq8i/african_well_project_underfunded_due_to_drop_in/