Nobody gives a damn about nxt outside the crypto currency scene (do you agree that a lot of people share this delusion that it is otherwise in this community? )
I totally agree here, and feel this has to be taken into account when considering marketing efforts.
Yes mastercoin failed at converting customers, delivering a satisfactory product and worse : they have left a bad taste with investors and potential users in crypto land…But they did drive massive amounts of traffic and interests..this is what I am getting at.
What good does any marketing do Nxt if it drives huge amounts of traffic and interest that all lead to a "bad taste with investors and potential users in crypto land"? You agree, then, that the Mastercoin example illustrates my point. Don't even get me started on eMunie.
We know that weslyh user friendly client isn't going to be ready till the asset exchange launch and I am not advocating a campaign to direct users to a dead-end…what I am proposing is a specially designed and incentivized, ready-set campaign towards businesses who will use the asset exchange for fundraising…our clients are not perfect, Are we going to wait till the day of the asset exchange launch to come up with the right marketing strategy?
I think you're not aware of what's happening behind the scenes. Work is in progress on these things *now*.
These line of work and education should be the BASICS!!!!!!! they are necessary, but they are not be the reliant strategy which would catapult NXT out to the stratosphere…
What does "Nxt out to the stratosphere" mean to you? It's a genuine question. Help me understand your goals by defining for me what your vision of success looks like.
The point is each one of these businesses would be an individual marketing powerhouse pointing users/investors in the direction of the nxt client to access/invest/interact with the company financially. Therefore as each business grows NXT flourishes and you will have thousands of autonomous marketing agents pushing nxt indirectly to new users…
Fine. What do those businesses get out of the deal? How much work to they need to put in? What is their ROI? And once you have all that figured out, how does it compare to other possible channels?
If Nxt incentivizes a business to "get them on board", and there is no return for that business as a result, how is that any different than the kind of marketing we now both agree is BAD -- i.e. making promises on which you cannot deliver?
It's TOO EARLY for all of this, Ola. I do take your point that we need to be planning ahead... but I also insist that this is happening, in the background, on many fronts, so that we WILL be ready when features are ready.
Now understand this, nobody outside of crypto gives a damn about nxt or bitcoin…But they sure do know an investment opportunity when they see one and they would go throughout the hoops to find a way (weslyhs client) to invest in a certain company if they think investing will bring them X amounts in profits….so which is better?
Let's see if I follow your logic:
- nobody gives a damn about Nxt or Bitcoin
- Nxt and Bitcoin are not investment opportunities, otherwise people would care about them
- people do give a damn about things that bring them profits (i.e. good invesment opportunities)
- so your point is....
? I'm lost
It sounds more and more like we absolutely agree on all fronts, Ola.
finding out that they could potentially make X% returns by using a certain client ( bitcoin=>nxt wesleyh client) to buy company shares, in which the company itself was the initiator of the investment opportunity, which is an easier process?
??
Oh! This is a lovely feature of Nxt! Tell me: how does it work? WHat is that X you refer to? Where is the demo of this thing? What are the features? When will it be out? How can I invest? Who do I talk to? Do these people have real names or are you asking me to invest millions of dollars into a crypto being developed out of an Internet forum by people named after Star Trek characters?
Sounds great! When can I start?
How can we market something that does not exist yet, is not yet fully designed, has no complete development plan, and no accountable delivery dates? How is that that you are not understanding these fundamentals?
Look at Jean-Luc's road map. The key message is that we need DEVELOPERS. Without that, nothing can be built, on any timeline, EVER.
IMHO, marketing needs to assist *right now* with helping to locate developer help. That is Priority One.
I will do a write up of the strategy by the end of this weekend and post to the nxtforum, I will also include a bounty proposal for this person as well as incentive bounties for potential businesses with realistic scalable business models and marketing plans.
I can't wait to see it! I'll start making the popcorn.
