As the initial price. Then the market will go from the bottoms up. Exactly from below up there has to be normal healthy growth. If at once we put the high price tag, the price will fall and the coin will die. Therefore I will try to be one of the first at the exchanges and to put the starting price of sale of 0.00000100 btc. Those who will want to sell, they will already put the price above. Thus we will be growing and growing from the bottoms always draws attention of investors.
That will have the effect of dumping. In real time, it does not really work that way and very much depends on market sentiment. Even if it really was going to rise from your stated value, it may well be instantaneous, either way. So, it may be a futile attempt for you.